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How SMEs Differ From Their Larger Counterparts - Essay Example

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2. What is the relationship between employee motivation and job productivity? Measures This is going to be a longitudinal study which will determine the factors that can increase the level of employee motivation. The research participants will be asked to fill in a questionnaire that will be designed to investigate the methods or ways that can be used to improve employee job satisfaction and motivation. Data gathered from these surveys will provide the researcher with important information regarding the issue. The questionnaire will be prepared using Likert scale model because of its effectiveness in getting true parameter values (Grace-Martin 2009) and will be distributed among participants through emails. The questions included in the questionnaire will be good enough to obtain required information. There will be no bias in the questions as all of them will be general and will gather a particular set of information. Some of the main questions included in the questionnaire will be: 1. What is your current level of education and income? 2. What is the importance of motivation for employees in your view? 3. Do you think satisfaction is the key to improved job performances? (If yes, what role does it play) 4. What are your perceived advantages of giving performance-based incentives to employees? 5. What are the factors that may decrease your motivation level? 6. Do you think achievement motivation can drive for competency? 7. What role can ‘giving employees some powers as a way to motivate

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them’ can play in increasing employee motivation and job satisfaction? 8. Which factor among these can best increase your job satisfaction and motivation? a.) Praising good efforts, b.) Compensation, c.) Offering...
This is going to be a longitudinal study which will determine the factors that can increase the level of employee motivation. The research participants will be asked to fill in a questionnaire that will be designed to investigate the methods or ways that can be used to improve employee job satisfaction and motivation. Data gathered from these surveys will provide the researcher with important information regarding the issue. The questionnaire will be prepared using Likert scale model because of its effectiveness in getting true parameter values and will be distributed among participants through emails. The questions included in the questionnaire will be good enough to obtain required information. There will be no bias in the questions as all of them will be general and will gather a particular set of information. Qualitative design will be suitable for this particular study because it will help in getting detailed information about the issue. This type of research helps the researcher get an insight into real factors that build employee motivation and make them satisfied with their jobs. This research also helps in dealing with the value-laden research questions in an effective manner. Quantitative design will not be selected because it will generalize the results in the form of numbers and figures, which will not help the researcher in this particular study. If we talk about the validity of the research, we can say that there will be no threat to validity of the research because the researcher will take information from authentic sources, such as, working employees (from the two companies under study) and journal articles (secondary sources).
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Summary

The main objective of the research is to explore the ways that can be used to motivate the staff of John Lewis and Starbucks. During the research, the researcher will interview 20 employees of these companies personally, whereas 80 survey forms (40 each) will be sent to the companies…
Author : kaciecarroll
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