We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Analytical Project Southwest Airlines - Essay Example

Comments (0) Cite this document
Analytical Project Southwest Airlines Date Table of Contents An Overview of Southwest Airlines (SWA) 2 Summary of SWA’s Strategy 3 Management Development Training Program for Managers and Supervisors 3 Organizational Analysis 4 People Analysis 4 Task Analysis 5 Management Development Training Program 5 A…
Download full paperFile format: .doc, available for editing
Polish This Essay98.3% of users find it useful
Analytical Project Southwest Airlines
Read TextPreview

Extract of sample
"Analytical Project Southwest Airlines"

Download file to see previous pages The industry facilitates world trade, tourism, international investment, economic growth. It is also a centre of the globalization that is taking place in many of the industries. In the past decades, worldwide, travelling has been taken place for both leisure and business. Therefore, per year air travel has grown by 7%. Approximately, about 1.5 billion people are travelling through airlines worldwide (The Airline Industry, 2000). Type of business: The airline is considered to be the tertiary industry that offers its services to all the people, directly or indirectly. When tourism is promoted in the country, it is the airlines that improves the economy and in turn affect every member of the society (Southwest, 2011). Form the airlines industry, the paper discusses Southwest airlines in detail. Size: The total number of employees in the southwest airline is about 3500. In the year 2010, their net income was $ 459 million. Moreover, excluding the special items, their net income turns out as $550 million. Throughout the year on the airline, a total of 88 million people have travelled. The statistics report of 2010 shows that their operating revenue of the year 2010 was $12.1 billion (Southwest, 2011). Service provided: Southwest airline is considered as the United States’ most successful high frequency, low fare, and point to point carrier. Every day they offer more than 34000 flights coast to coast. This makes it one of the largest domestic passenger airlines of the states (Southwest, 2011). Market served: Southwest airline is the domestic airline; it flies to 37 states; 72 cities. They serve these cities by using 548 Boeing and 737 jets (Southwest, 2011). Summary of SWA’s Strategy Mission: The mission of Southwest Airline is “dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit.” The mission of the company is to provide their customer with the best quality that will force them to return to them more than once (Southwest Airlines, 2011). Organizational objectives: The objectives of the company are to efficiently deliver the basic services (Southwest Airlines, 2011). To achieve this goal they have divided this objective into a number of fundamental objectives. They want to provide their customers with safe, low price transportation with maximum convenience. Overall HR strategy: The HR strategy of the company is “recognizing that our people are the competitive advantage, we deliver the resources and services to prepare our people to be winners, to support the growth and profitability of the company, while preserving the values and special culture of Southwest Airlines” (Buller, 2006). Being a great place to work, the airlines is selective in hiring and looks out for the best employees that can satisfy the needs and wants of the company as well as the customers. Key strategies: The key strategy of the company includes being cost effective, so that they can capture greater number of customers. They are also specialized in short-haul flights to their customers. They tend to give their customers the best services in return of the price they pay. This strategy is considered to be their core strategy (Southwest ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Analytical Project Southwest Airlines Essay Example | Topics and Well Written Essays - 2000 words”, n.d.)
Analytical Project Southwest Airlines Essay Example | Topics and Well Written Essays - 2000 words. Retrieved from https://studentshare.org/management/1448978-swa-apa-paper-development-training-program
(Analytical Project Southwest Airlines Essay Example | Topics and Well Written Essays - 2000 Words)
Analytical Project Southwest Airlines Essay Example | Topics and Well Written Essays - 2000 Words. https://studentshare.org/management/1448978-swa-apa-paper-development-training-program.
“Analytical Project Southwest Airlines Essay Example | Topics and Well Written Essays - 2000 Words”, n.d. https://studentshare.org/management/1448978-swa-apa-paper-development-training-program.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
Southwest Airlines
The paper tries to identify the performance of the company before and after the deregulation. It has been noted that the performance of the airline industry has been quite unstable because of deregulation. However, Southwest Airlines has been able to maintain its position because of its innovative strategy of low cost airlines and also due to its commendable service towards the passengers.
7 Pages(1750 words)Essay
Strategic Planning (Southwest Airlines)
Just 20 percent of the customers are the connecting passengers. This means the company is more interested to cater needs of the local customers. The past performance of the company clearly specifies that it has managed to achieve the success through intensive strategic management practices.
3 Pages(750 words)Essay
Southwest Airlines
This organization provides car rental facilities to its customers and the company has made arrangements for booking the car online. The company also arranges hotel facilities to its customers according to their requirements. Different vocation packages and cruises are other attractive services offered by Southwest Airlines.
3 Pages(750 words)Essay
Low cost Airlines (Southwest Airlines)
The company has a unique business model of careful financial planning, control, efficient costing and a quick decision making process. Such unique business models have been known to ensure continued success in business organisations (Schein, E. H. 1980).
5 Pages(1250 words)Essay
Southwest Airlines Essay
One American company which has shown remarkable success and instinct for survival is Southwest Airlines (Gittel, 21). Southwest Airlines is an immensely successful airline which has maintained profitability even in extremely tough economic conditions (Freiberg, 25).
4 Pages(1000 words)Essay
Southwest Airlines Strategic Management
The discussion explains about the history of the company along with its organizational values in terms of its mission and vision. Moreover, a SWOT analysis of Southwest Airlines has been performed in the discussion to assess its competitive presence in the global market scenario.
5 Pages(1250 words)Essay
Major airlines gave up competing with SWA’s low cost service for market share. SWA’s continued expansion has forced the other airlines to bring about a major change in their cost structures by developing new low-cost services in short-haul markets
5 Pages(1250 words)Essay
Southwest airlines Comparative Analysis
(Hoffer, 211) The company success is attributed to its ability to under price its competitors, the company offers low priced tickets and therefore it
6 Pages(1500 words)Essay
Southwest Airlines
According to the report the top executives of Southwest Airlines are planning an offshore meeting with an agenda of evaluating their competitiveness. Nonetheless the threat from Continental and the United Airlines who are the major competitors of Southwest Airlines does not seem to be an acute thereat. 
10 Pages(2500 words)Essay
Southwest Airlines
Cultivating that desired identity is the Code of Ethics that demarcates/defines the principles of operational conduct and behavioral expectations
5 Pages(1250 words)Essay
Let us find you another Essay on topic Analytical Project Southwest Airlines for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us