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Project Management - Cathway Pacific - Assignment Example

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The paper analyzes Cathway Pacific and the project management. In this context of Cathway Pacific, the underlying problem involves the aspects of company’s publicity and customer loyalty. From the WWF’s findings, the aspect of goodwill built over the past years in service is threatened…
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Project Management - Cathway Pacific
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Download file to see previous pages The paper "Project Management - Cathway Pacific" investigates project management in the context of Cathway Pacific. At this point, the problem’s definition is clear. What follows entails the planning on how the problem’s solution will be attained. The planning section involves identifying all the possible courses of action capable of solving the underlying problem. In this context, Cathway has three possible courses of action available to solve the problem. What remains is to select the best course of action from the three options. Selecting best course of action entails subjecting the options to a system of criteria meant to evaluate the suitability of each possible course of action. A weighted Scoring Model is the best technique to select the most appropriate option. The criteria to be used must meet the desired purpose of the project. The options will then be evaluated if they meet the criteria. These criteria include; The method should benefit the society. This means that the technology adopted should result in a positive effect to the subject society. Hong Kong residents have been subjected to pollution for a long time. Therefore, it is the company’s turn to compensate the locals. The method should not affect customers’ financial aspect. This means that any expenses required to install the technology should not be transferred to the customers, as this may affect their loyalty. The method chosen should serve to indicate social responsibility. Every organization has an obligation to conduct its oper ...Download file to see next pagesRead More
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