Analysis of the UK food sector BY YOU YOUR SCHOOL DATA HERE DATE HERE Analysis of the UK food sector Rigby, E. (2009) Thrifty Britain rethinks its shopping habits, Financial Times London. 9 March, 22. This economic-based research article describes the nature of the consumer shopping habit as it relates to product and supermarket brands…
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This article is relevant as it paints a picture of what is driving consumer attitudes in the midst of ongoing economic slowdowns that impact discretionary income levels in the household. Baker, R. (2009) Brand sector report: love in a cold climate, In-Store London. January, 29. This article focuses on the supply chain and economics of the UK food sector, with a highlight associated with growth in frozen food products and marketing activities with major supermarkets regarding how best to capitalise on changing consumer trends and behaviours. This article supports research on the food sector as it discusses value-consciousness and changes to how consumers prepare meals (i.e. reducing eating-out habits) that is steering significant growth in frozen food sales for in-home family dinners. The article describes how marketers in the food sector are using promotional activity to further drive sales in this product line, thus it has significant strengths in understanding the competitive behaviours of major food retailers. Smith, H. (2006) Store characteristics in retail oligopoly, The Rand Journal of Economics 37(2), 418. This article describes the market structure of the UK food sector, operating in an oligopoly in which there are few larger competitors and significant competitive similarities related to price and promotion. It describes the results of a study conducted with a sample of 114,058 households in Southwest England to determine the methodology of weekly grocery shopping with varying demographics. The results indicated that most consumers, 80 percent, conduct what is referred to as primary shopping in which a one-stop expenditure occurs to procure the entire week’s grocery needs. This article supports research into the driving factors of UK food retailing competitiveness related to buyer behaviour and how supermarkets utilise promotion to gain consumer attention in this one-stop buying philosophy. Pollitt, D. (2010) Hothouse training grows store managers for Sainsbury’s: supermarket chain develops internal talent, Human Resource Management International Digest 18(5), 5-7. This substantive research journal article indicates that in order to successfully compete in this market structure, major food retailers are undertaking a new focus on internal human capital development as a means to gain competitive advantage. Sainsbury’s has developed what is referred to as the Hothouse Programme that offers significant recruitment savings from the HR perspective, thus giving them more capital availability for other important competitive actions. This article is a strength in supporting the UK food sector in relation to how businesses consider human capital development to be a contemporary methodology in order to provide differentiated services and gain market share against major retailers. May, Y., Ding, J. & Hong, W. (2010) Delivering customer value based on service process: the example of Tesco.com, International Business Research 3(2), 131-135. This resource describes the results of many different quantitative studies associated with Tesco and its brand/market reputation. It provides meaningful insights into what is driving Tesco’
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In the quite a few developed markets including the US and the UK, the trend to purchase goods through vending machines and online stores have developed to be a common cultural and social phenomenon. However, the products/services mostly marketed through non-store retailing are beverages, oil, and other similar goods.
Strategic recommendations for senior managers of the organization 12 3. Conclusion 14 References 16 1. Company evaluation of the strategic forces 1.1 Background McDonald's Corp, the world’s leading fast food giant, headquartered in Oak Brook Illinois, has a leading market share in the quick-service fast-food segment globally.
The research paper is a detailed report on the critical evaluation of the citation that “UK supermarket sector is an oligopoly”. The segment of the supermarket in the UK falls under the Competition Commission’s authority. The Commission is bestowed with the responsibility of ensuring the activeness of competition in the market, with the objective of meeting the needs of the consumers.
Though the article focuses largely on smaller food companies, this particular resource provides insights into the marketing function for food companies related to positioning, differentiation, and consumer attitudes in the UK. The market power of the suppliers is also described to gain perspective on how supplier power impacts the food sector.
According to the discussion companies like Tesco and Sainsbury are increasing their international presence, which is also good for the economy. The Food Standards Agency is the regulator of UK’s food industry and it is a department of the government of United Kingdom, but not headed by any minister.
The term STEEPLE is an acronym for Social, Technological, Economic, Environmental/ Ecological, Political, Legal and Ethical factors (Kew and Stredwick, 2010). The purpose of this paper is to first conduct a STEEPLE analysis of the UK supermarket sector, and identify the external contexts which influence this segment of the retail industry.
The paper further provides a summary of firm and industry strengths and weaknesses in relation to the future opportunities and threats. UK Food Retail Industry SWOT Analysis: Strengths: UK retail sector is the largest service industry of United Kingdom with employing over three million people in the sector.
These fast food restaurants are easy to set up as a small capital is required with no seating arrangements as such. People think of this concept as new, but it has been there for a longer period of time than we can imagine. The Romans had
In order to conduct the analysis, the researcher considered SWOT analysis, Porter’s Five Forces Model and financial ratios analysis of the companies for the past five years. The analysis of the two sectors has revealed that there are
This research will begin with the statement that sustainable food can be defined as food that is being produced in the healthiest way without causing any impact on the environment. The term sustainability of performing business operations without harming the environment, offering fair wages to the farmers, and extending also possible support to the farming communities.
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