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Internet and e-business has become so much popular these days and a lot of business is moving towards e-business. This is specially the case with both large and small business. People like to market their product or project online as it takes less cost and benefits are much higher if properly planned. E-business and marketing are indispensible to each other, if one has a marvelous goods, products or services but he doesn’t have accurate and strong market skills; there are less chances of its success.
On the other hand, if a person has normal quality products but he knows how to market them at economical rates, its results will be much better. E-procurement is an accommodative procurement of products, services and tasks using any electronic procedure in every stage for boosting in efficiency & transparency of the goods or services. Unified theory of acceptance and use of technology According to Venkatesh et al. (2003), there is a requirement to improve business’s men knowledge of technology Utilization by investigating newer applications, accounting for additional difference in usage attitude and connecting it to individual usage results.
the Unified Theory of Acceptance and Use of Technology (UTAUT) that incorporates major drivers and balks of web systems usage for e-procurement, investigates the consequence of such usage on corporate buyers and heightens the overall view of the UTAUT. It is calculated that eighty to ninety percent of the deals conducted over the Internet are business-to-business deals (Rosen and Howard, 2000). Although, little research has incorporated on web systems utilization from the point of view of corporate buyers.
Figure 1: Research Model E-procurement has many objectives, few of them are: To perform as the catalyst for procurement reclaim, to improve transparency, supervising and manage in procurement procedure, to add in economies of scale via accumulation of demand, to cut off the cost of doing business for both suppliers and government, to launch level playing field and “fair” private-enterprise platform for the suppliers. E-tendering is the second concept of e-procurement, features of e-tendering are: Publication of NIT, downloading of tender documents by contractors and suppliers, bids opening, Auto-bid evaluation, award publication.
There are some famous examples of e-procurement: Public procurement service, Korea, Gebiz Singapore and Indian railways. E-procurement methodologies include software that allows purchasing agents to book their required items from various locations and generate invoices, purchase orders, receipts and request for quotations. Online auctions are another tool of e-procurement. Cathy-Pacific had a good plan to e-procurement but there are some flaws in their plan. Website marketing and online auction, selling is one of the best options via the web but it needs proper management, they had focus on –procurement but they didn’t focus on management and maintenance of such a long project.
No doubt, their plan is good for cost reduction but some areas need proper attention like ticket booking and seat allocation needs extensive care and proper management as if it becomes tough, passenger will surely face issues at the time of travelling. No matter, which method they have used but by applying proper and accurate e-procurement technology they could gain a lot
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