We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Strategic management: Samsung - Essay Example

Comments (0) Cite this document
Strategic Management: Samsung Introduction Samsung Electronics is one of the most valuable technological companies in the world at present. Even though Apple Inc. is considered as the most valuable technology company in the world by many Americans, Asians think that Samsung is eligible for that spot…
Download full paperFile format: .doc, available for editing
Polish This Essay97.7% of users find it useful
Strategic management: Samsung
Read TextPreview

Extract of sample
"Strategic management: Samsung"

Download file to see previous pages The presence of Samsung is felt in more than 61 countries at present. More than 200000 employees are working for Samsung at different parts of the world. Even though Apple Inc introduced some of the most modern technologies in mobile phones and tablets, Samsung had answer to every challenge raised by Apple. At present Samsung is believed to be the leader in mobile phone and tablet industry even though competitors such as Apple, Nokia, Sony Erickson are there. Moreover, they are the second largest semiconductor chip manufacturer in the world at present. This paper analyses the business strategies of Samsung with the help of market identification, PESTEL and SWOT analysis. Market Identification American and European markets were the potential markets for MNC’s in the past. However, recent recession caused huge financial problems in these regions and hence MNC’s like Samsung are looking for opportunities in Asian markets at present. It is often said that global wealth is shifting from less densely populated American and European region to the heavily populated Asian region at present. The emergence of India and China like heavily populated countries brought huge opportunities to Samsung. ...
PESTEL Analysis Political Samsung is facing lot of political problems nowadays. Its arch rival Apple has won a legal suit in America against Samsung. An American court has recently declared that Samsung has violated some patents owned by Apple and hence they should give apple a huge amount as compensation. Many people believe that American courts and government are playing political games to stop Samsung from becoming the world’s largest technology company. It should be noted that Samsung’s growth is indigestible to Apple and other American companies. At present Apple Inc. and Samsung are engaged in a fierce battle to capture dominance in global consumer electronics industry. Apple is the second best company in the world at present in terms of market capitalization. They have pushed even Microsoft far behind. The emergence of Samsung as a strong contender to the top spot is causing many problems to Apple Company. Apple succeeded in introducing world’s first touch screen phone (iPhone), at the beginning of 2000. However, Samsung bounced back with a strong reply in the form of Galaxy S2 and S3 series of smart phones. Even though Apple has recently introduced its most modern smartphone ( iPhone 5), early reports show that it failed to cause much problems to Samsung Galaxy S3’s supremacy in the market. Same way, Samsung is the second largest IC manufacturer at present. Many people believe that they may expel Intel from the top spot in near future itself. In short, American companies are facing strong challenges from Samsung at present and American political leaders and government are playing games to stop the progress of Samsung. At the same time, Samsung is ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Strategic management: Samsung Essay Example | Topics and Well Written Essays - 3000 words”, n.d.)
Strategic management: Samsung Essay Example | Topics and Well Written Essays - 3000 words. Retrieved from https://studentshare.org/management/1403105-individual-project-in-strategic-management
(Strategic Management: Samsung Essay Example | Topics and Well Written Essays - 3000 Words)
Strategic Management: Samsung Essay Example | Topics and Well Written Essays - 3000 Words. https://studentshare.org/management/1403105-individual-project-in-strategic-management.
“Strategic Management: Samsung Essay Example | Topics and Well Written Essays - 3000 Words”, n.d. https://studentshare.org/management/1403105-individual-project-in-strategic-management.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
The products offered by the company are electronic and electrical appliances which include television, refrigerator, air conditioners, washing machines, calculators, semi conductors and digital media.
7 Pages(1750 words)Essay
Samsung Electronics Ltd is an international leader in telecommunication, semiconductor, digital convergence technologies and digital media. The company is a typical paradigm of a family run corporation or ‘Chaebol’ which is an essential element of the South Korean business industry.
14 Pages(3500 words)Essay
Samsung Singapore
The past two decades have witnessed a consistent growth of stiff competition on the mobile telephone sub-sector in Singapore. Favourable government regulation policies and the policies of liberalization are some of the external factors that contribute to the competitive factor on the market.
6 Pages(1500 words)Essay
Via these exertions, Samsung anticipates to have positive impact to the world and enhance a fuller involvement for all this is according to an article from Samsung’s website. Samsung has planned a particular strategy of reaching 400 billion dollars in returns and developing as among the globe’s top five brands by 2020.
4 Pages(1000 words)Essay
Strategic management
The process of strategic management is complex and can be accomplished by those conversant with the internal aspects of the organization, and those who can provide information and make a prediction for the decisions made. Those involved in strategic management are responsible for the welfare of the company.
8 Pages(2000 words)Essay
Strategic Management
The company has seized various opportunities in reviving the succession plan to enhance stable management. However, there are various strategic capabilities that have been put in place to enhance sustainability while still there are other strategies that are recommended so that when put into place, more profitability will be realized (Anderson & Paul 1998, p.
8 Pages(2000 words)Essay
Strategic management of Samsung
al., 2012). Product development is a strategy characterised by introduction of new products in existing markets. Samsung appears to have embraced this strategy wholeheartedly. Samsung is largely known for its sale of electronic products and mobile phones.
5 Pages(1250 words)Essay
The company is a multinational one that is based in South Korea. Being establish long back in 1938, the company provides various types of technological gadgets, semiconductors, petrochemicals, skyscrapers and finance (“Intel and Safaricom Unlock Kenya’s Smartphone market”).
10 Pages(2500 words)Essay
Strategic Analysis of Samsung
It mainly operates in Europe, America and Asia. Samsung has five sections of business which include telecommunication network, semiconductors, digital appliances, digital media as well as LCD. In the United State of America, Samsung has become an accomplished brand out shinning other firms such as Sony, Philips, Toshiba, Panasonic, and Matsushita among others in the field of electronics.
14 Pages(3500 words)Essay
Strategic management
Due to this intense competition, the firm is under pressure to revise its future profitability estimates besides reducing the production of some of its brands. In the following parts of this paper, three strategic models (Yip’s drivers for
12 Pages(3000 words)Essay
Let us find you another Essay on topic Strategic management: Samsung for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us