We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

To what extent does Twitter's mission statement reflect its usage - Literature review Example

Comments (0) Cite this document
Summary
To What Extent Does Twitter's Mission Statement Reflect Its Usage? Table of Contents Table of Contents 2 Literature Review 3 Twitter as a Social Networking Site 3 Micro-blogging 4 Social Networking 7 Social Media 10 Computer Mediated Communication (CMC) 12 References 17 Bibliography 23 24 24 24 Literature Review Twitter as a Social Networking Site Founded in San Francisco, Twitter has developed its acceptance in almost every country around the world…
Download full paperFile format: .doc, available for editing
Polish This Essay92.1% of users find it useful
To what extent does Twitters mission statement reflect its usage
Read TextPreview

Extract of sample
"To what extent does Twitter's mission statement reflect its usage"

Download file to see previous pages The organisation claims it to be ‘the fastest, simplest way to stay close to everything you care’ (Twitter, 2012). Twitter is based upon the four fundamentals, namely, Microblogging, Social Networking, Social Media and Computer-Mediated Communication. In recent times, the importance of social networking and media has been noticed largely among the youth generation. Not only have the young people, but also companies in modern days, use social networks to transfer information among the people who are by large the users of these social media. The organisations have been using a tool named microblogging which can be stated as the process of posting smaller digital contents such as, pictures, short videos, links and other media contents in the internet. Although, there are many social networking sites, Facebook has been another social media which have recently gained huge popularity, in comparison to Twitter. The difference between Twitter and Facebook is the class of users, i.e. while Twitter is generally used by most of the celebrities and dignitaries; Facebook is used by all the classes of the society. Micro-blogging According to Java & et. al. (n.d.), Twitter is currently the most accepted microblogging stage which enables users to update their current statuses through short message services (SMSs), digital photos or short videos. In other words, an online community is formed by inviting friends and colleagues who share information of their recent happenings through short texts or audio-visual clips. Furthermore, it can be stated that microblogging in recent times has become an extremely famous media for both personal and professional recreation. Friends use it to keep in touch, professionals use it to co-ordinate business meetings and share important resources; similarly, celebrities and political dignitaries use it for gaining publicity by posting comments regarding their tour schedules, concert presences and film releases (Java & et. al., n.d.). According to a publication of the 17th European Conference on Information Systems (2009), it has been observed that the term microblogging has developed additional terms such as microsharing and activity streaming which are being used commonly by recent users. It has also been noted that Twitter is being used at a higher degree for micro-blogging in comparison to other accessible social networking sites; although, many people have complained about its reliability and functionality (17th European Conference on Information Systems, 2009). As stated by Ehrlich & Shami (2010), posts or ‘tweets’ can be viewed by anyone who is following the person or even attempts to view the public profiles. Furthermore, the authors state that the concept of ‘following’ is very different from ‘friending’ as in social networks consent from both the parties are required to share and view other people’s information. Whereas in the case of Twitter, consent is not necessary and a person can automatically follow other person according to their likes and tastes. Thus, it can be stated that the popularity of Twitter has grown rapidly due to its unique qualities (Ehrlich & Shami, 2010). In this respect, Ebner & Schiefner (2008) observed that the success of microblogging or ‘weblogs’, shortly called as blogs are due to the three factors; ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“To what extent does Twitter's mission statement reflect its usage Literature review”, n.d.)
To what extent does Twitter's mission statement reflect its usage Literature review. Retrieved from https://studentshare.org/management/1399717-to-what-extent-does-twitter-s-mission-statement
(To What Extent Does Twitter'S Mission Statement Reflect Its Usage Literature Review)
To What Extent Does Twitter'S Mission Statement Reflect Its Usage Literature Review. https://studentshare.org/management/1399717-to-what-extent-does-twitter-s-mission-statement.
“To What Extent Does Twitter'S Mission Statement Reflect Its Usage Literature Review”, n.d. https://studentshare.org/management/1399717-to-what-extent-does-twitter-s-mission-statement.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
CHECK THESE SAMPLES - THEY ALSO FIT YOUR TOPIC
Talk Talk Plc and its Service Marketing
The paper tells that initially criticized for its sacrifice of quality to pursue a low-price strategy, TalkTalk Plc has since then implemented a number of strategic reforms. As a result, for the year 2011, BT has been named the most improved with a jump of two points, while TalkTalk is “the only telecoms provider to show a significant decrease in satisfaction”
14 Pages(3500 words)Literature review
Financial ratios and their implications along with their usage
The study covered the financial ratios that firms, shareholders, investors, suppliers, distributors, competitors and other stakeholders including government agencies use to analyse the performance of the firm. Different types of financial ratios have been discussed in this chapter and all these financial ratios will be calculated for the three firms under study; Tesco, ASDA and Sommerfield in the study.
7 Pages(1750 words)Literature review
What contribution does human resource management brings towards its employee related performance
Some studies agree that HR can influence performance, primarily through affecting employee attitudes and behaviour (Tsai, Edwards, & Sengupta 2010), but the causal relationship between the two is said to be more complex
5 Pages(1250 words)Literature review
Mission Statement
I am passionate about understanding the psyche mechanism; how it absorbs the information and interprets this information following certain cognitive processes, ensuing in a behavior that is willed or unwilled. I believe that understanding our own Psychology is the foremost step for comprehending our ability and it is what that forces me to choose Psychology as my future academic stream.
2 Pages(500 words)Essay
What Attitude does reflect the poem The Last Duchess, composed by Robert Browning
What Attitude Does This Poem Reflect? The Last Duchess, a poem composed by Robert Browning, reflects the Italian renaissance time through one of the most representative dramatic monologues. The character of the Duke and the Duchess is fully revealed through the monologue.
5 Pages(1250 words)Literature review
Does the Mission Statement or Vision of the firm reflect the companys focus on customers
In fact, so much so was the focus on the environmental sustainability of the firm that little if any noticeable attention was paid to the consumers who ultimately drive the profit margins for the firm. This was a noted drawback within both the vision and mission statements.
5 Pages(1250 words)Case Study
Has Apple Lost its Cool to Samsung
Article Evaluation Essay Name Institution Introduction The article “Has Apple Lost its Cool to Samsung?” talks about the recent falling profits and stock prices of apple iphone in Comparison to the growth of Samsung Smartphone’s. According to this article, Samsung profits increased in the last quarter of the year 2012 by 76% percent which is quite commendable.
2 Pages(500 words)Literature review
The Audit Committee and its importance
Among the various responsibilities from ensuring transparency in financial reporting to assessing the overall financial performances of the company, audit committees are also responsible to monitor corporate financial functioning with the purpose of assuring its long-run sustainability.
6 Pages(1500 words)Literature review
To what extent does strategic management accounting contribute to global competitiveness Illustrate your answer through an anal
The traditional management accounting is considered to be inadequate with its focus only on the manufacturing and ignores the effect of various other activities. The accounting reports provide incomplete sets of measures. The traditional reporting systems implemented by traditional management accountants include standard cost variance analysis or the budgetary control techniques, which do not focus completely on the processes.
6 Pages(1500 words)Literature review
Mission Statement
early childhood program is to prepare our children for the future, ready to reach their potential as adults by providing and encouraging a lifetime of learning based on a Catholic value system. Our education program is one of the few in Chicago that offers Montessori classes in
1 Pages(250 words)Coursework
Let us find you another Literature review on topic To what extent does Twitter's mission statement reflect its usage for FREE!
Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us