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The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, & Cultures - Book Report/Review Example

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The writer of the following report seeks to examine the book written by Frans Johansson, where he indicates how innovation and best ideas result from collaboration between people with diverse skills, experiences, perspectives, expertise, background, and cultures…
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The Medici Effect: Breakthrough Insights at the Intersection of Ideas, Concepts, & Cultures
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Download file to see previous pages Johansson clearly indicates that this book is not about the Medici family, but this family provided a number of exemplifies of possibilities for collaborative productivity (Johansson 3). I agree with Johansson that there are several lessons that people can learn from their community that can be of significant value to all organizations, in the 21st Century. For instance, he indicates that companies that depend on multi-disciplinary initiatives and multi-lingual communications successfully gain competitive advantage over their key rivals, in the global market. The key idea that Johansson presents in the book is “When you step into an intersection of fields, disciplines, or cultures, you can combine existing concepts in to a large number of extraordinary ideas” (Johansson 189). Johansson is primarily interested in illustrating how organizations and people can benefit from a team that consists of people from different cultural backgrounds, skills, disciplines, ideas and knowledge.
The key issue Johansson presents, in this case, is how people can create a Medici effect. Therefore, he recommends three key objectives that people need to understand. First, he explains the exact meaning of the “intersection” and its future benefits. Second, he explains the reason why “stepping into the intersection creates the Medici Effect” (Johansson 102). Finally, he summarizes the challenges people normally experience when executing intersectional ideas and how to overcome these challenges. He refers to a significant intersection idea as being both innovative and creative. He clearly differentiates these ideas from directional ideas that are mere extensions, refinements and improvements of something already in existence (Johansson 18). Intersection ideas are primarily focused on opening new fields, which are usually triggered by the current changes in population, computation and science. ...Download file to see next pagesRead more
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