The Effects of Fashion Television Program on Eating Disorders of Women - Dissertation Example

In this era of changing fashion trends, television plays a big role in deciding the kind of fashion in terms of clothes and accessories that will dominate the youth’s desire. Since the inception of television and films, the goal has been to influence the viewers to buy products since the filmmakers are aware of the impact moving pictures can make on viewers. This study has investigated the impact of television fashion programs on Japanese and Chinese women selected on a random basis from media and journalism schools and colleges, and also from health and social care centers. The desire to emulate television models and celebrities strong among the respondents and this induces them to change their eating habits to change their weight. They consider Western fashion as depicted by television programs as superior to their traditional culture, hence they often indulge in compulsive shopping to acquire clothes and accessories as promoted by these programs. In this current age of increasingly pervasive beauty and fashion awareness, the requirement of a slim body figure has become as important as one’s IQ. Therefore, it is not surprising that women of all age groups are getting more and more conscious about their body image. The growing tendency in the fashion world to represent beautiful women as having hourglass figures goes against the traditional belief that beauty is inherent and that “beauty lies in the eyes of the beholder”. The constant provocations caused by perfect size figures in televisions and magazine covers in the fashion world urge get women to shift to a new slimmer figure. The craze for size zero has induced women and especially young girls to take desperate measures making those who lack thick-walled perfect figure to ser from inferiority complex. Although body image consciousness is prevalent among both genders, it is, however, more apparent among women because they are more vocal about their feelings. Unlike men, the common subject of topic between women is what they like or what they do not like about their body parts. It is a known fact that every woman desire to keep a positive perception of her body image. This can be achieved only when a woman feels comfortable with her body and feels good about the way she looks. It is a common phenomenon that women struggle to keep their body in shape the bodies various measures like doing exercise, swimming, dieting, or skipping meals altogether