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Barriers and Boundaries of Latinos: Media Representations and Stereotypes - Term Paper Example

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Barriers and Boundaries of Latinos: Media Representations and Stereotypes Name, Name December 8, 2011 Introduction Stereotypes within society continue to be a main proponent, specifically among groups of people which are highlighted for different actions, beliefs and attitudes…
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Barriers and Boundaries of Latinos: Media Representations and Stereotypes
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Download file to see previous pages The interests in creating the stereotypes as well as the different ways in which this is established works together in creating continuous propaganda about the Latino minority groups, despite what the realistic measures may be. The result is an alteration in perceptions which are created about Latinos, often which is negative and which also serves a different interest to those who have established the stereotype. Defining Propaganda Among Latinos The current ideologies that are occurring with Latinos have created a large amount of gained interest from the stereotypes which have already been created about Latinos. The terms of propaganda are based on continuous representations of Latinos which are seen in media, movies, TV, music, entertainment and within political circles. These establish an identity of what it means to be Latino and how the behaviors and actions should be if one belongs to this ethnic group. The representation is one which is not seen as objective and often pinpoints the identity of what one should be like if belonging to this particular group. It is now being pointed out that the racism and stereotypes that are created are more blatant than before and continue to represent the same identity in terms of the conventional identity that a Latino should carry (Gersh, 1993). The stereotypes that have formed the Latino groups and communities with propaganda and mainstream television are one which has been created specifically with relation to the beginning TV series. It was noted that there wasn’t the ability for Hispanics to take lead roles because of the amount of stereotyping during this time. When Latinos were given a role, it was developed with Westerns and in spaces where the Latinos did not have the same prestige as white Americans in the community because of being a minority race. The lack of multicultural shows was one of the main difficulties which were portrayed with those who were on TV as Latinos, specifically by being misinformed with the culture and the stereotypes which were assumed by Latinos, such as a lack of education or coming from an underdeveloped country and remaining uncultured about American life (Brow 1994). The stereotypes not only include a lack of main roles as well as misrepresentations. It has also been found that there are only 3% of characters considered for all roles in the media and only 2% who were participating in the media. The statistics show a lower number, specifically because the population of Latinos in the United States is above 10%. The lack of portrayal and the lower roles, as well as the stereotypes which come with the roles, then lead to the question of why the artistic choices are being made and how this relates to the stereotyping created (Zamora, 1996). Perceptions of Latinos The negative portrayals of Latinos in the media begins with the representation of the fewer amount of individuals that are on TV. A small amount of Hispanics are promoted on TV, most which become secondary characters. If an individual is able to receive priority roles within the media, then the propaganda changes into one that specifies the roles and attitudes based on the perception of Latinos. The concept is one that then leads to attitudes which are violent, violate others and which have lower self – esteem in the communities that are on the entertainment shows. The negativity that is associated with this links ...Download file to see next pagesRead More
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