Effectiveness of the Formal Non-Business Written Language - Research Proposal Example

The effectiveness of the formal “non-business” written language used to convey information to a business audience Abstract Formal “non-business” written language as used to communicate to the business audience can prove remarkably challenging to apply effectively. The procedure, which entails several elements of inclusion from the formal business written language, can present conflicting aspects in view of the reception by the business audience. Thus, in this course, this research proposal seeks to evaluate the effectiveness the communication process using this technique. The proposal findings establish the effectiveness of using the formal “no-business” written language in communicating to the business audience. The proposal entails qualitative approach to the process of the research. The introduction sections present the topic, research problem, justification, and significance of the study. The methodology section presents the procedures of gathering data, the participants, and procedure of sampling as used. The findings and discussion section facilitate the section of, methodology in concluding the proposal as presented by the research. Introduction Communication as a tool of business and everyday life continues to influence the lives of businesses accordingly to such vast extents. In reviewing the success of any business element, the aspect of communication remains essential as a determining factor of the venture. The art of communication allows for the extent of evaluating the success factor in reaching the audience of business accordingly. This research evaluates the application of the formal, but “non business” written language in communicating to the audience of the business (Kane 65). The non-written communication language brings a structure that influences the process of engaging the business audience from various perspectives. Its effectiveness in communicating to the audience in consideration remains a determinant factor considering that business language continues to evolve accordingly. Thus, in the presumption, it is notable that formal “non-business” written language facilitates effective communication to the audience. Research question and objectives In existing communication beliefs, it is notable that the use of formal language associates extensively with the aspect of being boring and non-captivating. The use of rich and stimulating words to keep the interest of the audience is essential in the success of any tool of communication as well as means applied in the process (Bell 23). Thus, these aspects of considering the level of communication to apply in the business environment create the need to evaluate the success of applied procedures of communication. The context of the research proposal presents the examination of the entire framework that determines the success of the communication process as entailed in the business context (McTaggart 54). The research thus seeks to establish the effectiveness of the communication procedure that entails the use of formal “non business” written language in communicating to the audience. The research problem entails three essential questions to answer in the gathering of data and discussion. These questions will, guide the reference of the findings to establish the thesis of the research. In first proposing the study, the first research question entails, evaluating the extent of use of a formal “non business” written language by the various entities participating in the study, such as its use in conferences. Secondly, the research also will seek to establish the extent of recipients’ appreciation towards the procedure of communication as applied. Lastly, the research will also establish the effectiveness of the language used in conveying message, in various contexts of the business audience. The establishments from these three essential questions lead the study towards identifying the effectiveness of using the formal “non business” written language as a channel of reaching the business audience. In the research process, the objectives of the study entail the procedures that will engage the topic accordingly to cover the entire context of the research proposal. Therefore, in developing objectives for the research, the dissertation will entail objectives that borrow from the research questions as presented for the proposal. The subject for determination requires the study to evaluate the process of delivering the intended message for the success of the communication process (Weigle 62). Thus, thus research will entail the objectives of evaluating the expansiveness of the application of the formal “non business” communication as a tool for engaging the business audiences. Further, the research will establish the procedures employed in the communication as well as the expectations of the recipients in engaging this tool of communication from the business audience. Additionally, the research will also establish the various modes of the formal “non business” written language procedures employed in the communication process. These findings will aid in the eventual establishment of the expected findings from the course of the study. Further, in developing the research, the intended objective of determining the effectiveness of the formal “non business” written language as a tool of communication remains the focal point. The essence of the gatherings collected from the evidence after analysis, the outcome is to determine the effectiveness of the formal “non business” written language in conveying the message to the audience. Significance and Justification of research The significance of communication as a tool in everyday life remains a determining factor in the success of the processes that engaged. However, only few people, organizations, and groups care to evaluate the procedures of communication that they employ and determine the effectiveness of these communication channels. Moreover, the business world continues to evolve, incorporating aspects such as social media among other communication processes that require little or no regulation of the extent of the formal language used. Additionally, in engaging various business audiences, the factor of practice depicts that the communication depends on the business audience preferences of language (Brown & Yule 78). These essential elements of the communication processes require keen observance from the source of the message. The use of formal language for official and business communication procedures remains the determining channel of communication (Weigle 31). However, the reception of the business audience remains the determining factor for establishing the success of the procedure used in the communication process. From this context, the essence of establishing a procedural and formal process for determining the effectiveness of the communication mode is significant. Thus, this research proposal is remarkably significant in the context of the processes engaged in the business communication channels. The proposal will present the communication processes of engaging formal “non business” written language determining its effectiveness accordingly. From the establishment of these findings, it will provide the basis for future decision making regarding the usage of the language in various business audiences. The research will present relevant findings to aid in choosing of communication language for presenting a message to a business audience. The proposed research will also open the procedure of communication, considered rather informal despite having formal characteristics for the understanding of the people that will seek to use the language in the future. Thus, from these establishments, the research proposal remains remarkably relevant for the future understanding of the users and business audiences accordingly. Further, as the findings may indicate in the recommendations, it will facilitate findings to allow for further improvements on the application of the language in engaging business audience. These findings will aid in growing the communication channels and processes accordingly, contributing towards the future success of the parties involved in engaging the formal “non business” written language for communication to the business audience. Literature review The business communication continuum continues to evolve accordingly, presenting various opportunities for the communication processes as engaged in the various business environments. For instance, the form of written business communication procedures entails the use of a formal language in presenting the message to the business audience. The formal communication entails the use of aspects such as letters and emails among other techniques (Hymes 88). However, the formal “non business” written context, the communication processes entail a vast application of procedures considered rather informal than formal. In considering written commutation, the various aspects for consideration determine largely the success of the communication process (Weigle 21). For instance, in written communication, it is notable that, the factor of the level of formality determines the success of the communication to the business audience accordingly. Thus, the factor of determining the level of formality to engage remains key to the success of the communication process to the business audience. Additionally, linguistic preferences of the various people determine the choice of communication technique to apply in varied business audiences. For instance, aspects of considerations such as the language used between the speaker and recipient can extensively determine the effectiveness of conveying a message. In this framework, the rapport between the business and presenter of the message and the business audience remains key to the success of the message conveying process. Thus, these differences and preferences will guide the entire choice of the factors such as words and expressions to use within the context of the written language in communicating to the business audience (Hymes 31). Secondly, in considering the use of formal “non business” written language in communicating, as applies in other formal business communicating languages, it is essential to consider the purpose of the message to convey to the business audience. The purpose of communication is a factor that applies on all choices of the communication process or tool to apply. In engaging the business audience, the choice of the tool, which also determines its effectiveness, entails the purpose of the communication process as planned. The purpose of the communication process will determine the success of the tool used in communicating to the business audience. Thus, in establishing the factor of success of the formal “non business” written language in conveying a message to the business audience, the purpose of the study is essential. In considering the communication process, it being formal “non-business” written language entails that it will incorporate aspects that appear rather colloquial in other formal business contexts (Weigle 71). These factors determine accordingly the success of the communication process, as the business audience preferences remain a determining factor in receiving the message conveyed and responding accordingly (Daniushina 244). Thus, from these perspectives, the essence of engaging the communication process for the success of message delivery is the determinant to the success of the communication procedure as employed. These aspects of the processes will determine accordingly the success of the formal “non business” written communication as an element of engaging the business audience. The necessity for effective communication continues to advance as the technological factors in consideration also evolve. Thus, as emerging trends, they also affect the processes entailed in the context of formal “non business” written language. The evolution institutes the incorporation of other words and writing styles that can influence the message as interpreted by the business audience. Thus, as a “non business” written language for engaging the business audience, it requires the essential consideration of the aspects of the writing that make it formal. These as factors for consideration will aid accordingly in allowing for successful communication to the business audience. These elements affect the success of communication language as applied, including the formal “non business” written language. Methodology The research proposal entail evaluating the experiences, ideas, and beliefs of the audience as well as the people engaging the strategy of communication of “non business” written language in communicating. Therefore, from these aspects of the study as will engage the topic, and the sources of data as well as data type, qualitative research approach is the procedure to apply. The qualitative aspect of the research will facilitate the procedural flow of the context of the research (Silverman 76). The research study will engage participants from a varied background considering the success factor of the proposal. Thus, it will apply stratified sampling as criteria for selecting the participants. The extensiveness of the participants in the process of conducting the study, it will entail participants from various locations and of vast ages. These are elements essential for the eventual outcome of the research. The participants will gather from employees and customers in various corporations and business environments as well as institutions of commercial transactions to establish expected findings. In gathering the data, several procedures will apply to engage the entities presenting data. This research proposal has extensive literature review considering there is evidence of other researchers in the topic. Thus, it will entail extensive literature review as a source of data for the discussion of the topic. Therefore, the research proposal will engage the participants of the research and literature review of records on the topic accordingly to establish concrete reliable and valid data for the research proposal (Weinberg 98). The procedures will entail the use of closed ended questionnaires as well as interviews to collect data. The entities in the study will fill in questionnaires as well as, participate in interviews. Some of the interviews will entail face to face while others will be via telephone calls. The extensive distribution of participants will also allow for aspects of mailing the questionnaire to participants based in far physical locations, to fill and mail back the questionnaires (Tracy 42). The other technique entails participant observation, in which there will be observation from the experimental application of the subject in the study. The research will facilitate first hand information over the subject in the study. These aspects of gathering the data will prove remarkably useful for the success of the research proposal. The methods as applied will give relevant and reliable data to the research proposal. Result The findings of the study will entail the various responses of the participants regarding the questions of the proposal procedures for gathering data. It will establish responses regarding the extent to which the participants use the formal “non business” written language in engaging the audience. It will also indicate their rating of the business audience responses when they use the technique in communicating. The other responses will entail the views and ratings of the business audiences regarding the effectiveness of the formal “non business” written language in communicating the message to them. These findings will aid accordingly in establishing the results required for the findings of the study. In presenting the findings of the study, various elements will apply. The proposed study seeks to establish the findings from qualitative data. Therefore, after gathering the information from the participants, the recording will entail the use of videotaping, filling questionnaires, and recording the findings from observations. Thus, in presenting the data for analysis and after analysis, the proposal will apply the use of the technique of tabulation of results. The result presentation will apply technological aspects such as data capture and presentation software, which will aid accordingly in analyzing the results and concluding from the criteria established for the study. These aspects of the process will also facilitate for juxtaposition of results for comparison purposes to determine the elements of eligibility and reliability of data gathered. These presentation procedures will aid towards establishing the final report of the data gathered and findings from the discussion as documentation is a part of the data gathering and findings presentation process. Discussion The results of the study entail the concluding point of the proposal. The study seeks to establish a crucial element of the communication process as a technique of formal “non business” written language usage remains among the remarkably challenging communication techniques to apply to engage the business audience. The study findings will indicate the effectiveness of the technique in communicating to the business audience, proving the result to the conclusion of the thesis. The study will also aid in evaluating supporting factors towards the application of the procedure of formal “non business” written language as a communication technique to the business audience. These aspects will affiliate the readers of the report with relevant and well-documented evaluation and discussion of the findings from the study. These aspects contribute accordingly to the success of the proposed research. It facilitates useful findings for the procedure used in communicating the message to the audience. Conclusion In communicating to the business audience, rapport establishment is an essential element of the process. Further, in formal business written language, communication facilitates elements of the formality of the relations involved among the participants. Thus, the formal “non business” written communication remains key in the element of engaging the business audience from the vast fields in which they reside. The rationale of this proposal is to ascertain the effectiveness of formal “non business” written language in engaging the business audience. Works cited Bell, Allan. Language Style As Audience Design. 1984. Print. Brown, G., & Yule, G. Discourse analysis. London: Cambridge University Press. structure of language. 1983. Print Daniushina, Yulia. Business linguistics and business discourse. Calidoscópio 8.3 (2010): 241-247.doi: 10.4013/cld.2010.83.08 Hymes, Dell H. Foundations in Sociolinguistics: An Ethnographic Approach. Philadelphia: University of Pennsylvania Press, 1974. Print. Kane, Thomas S. The New Oxford Guide to Writing. New York: Oxford University Press, 2009. Print. McTaggart, Robin. Participatory Action Research: International Contexts and Consequences. Albany: University of New York Press, 1997. Print. Silverman, David. Qualitative Research: Theory, Method and Practice. London [u.a.: SAGE, 2010. Print. Tracy, Sarah J. Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact. Chichester, UK: Wiley-Blackwell, 2013. Internet resource. Weinberg, Darin. Qualitative Research Methods. Malden, MA: Blackwell Publishers, 2009. Print. Weigle, Sara C. Assessing Writing. Cambridge [u.a.: Cambridge Univ. Press, 2009. Print. Read More