5: Capstone - Assignment Example

Download file to see previous pages The company is based in Santa Clara in California and its massive growth and performance despite the strong competitive forces has increased market and investor attraction towards it. In this paper, Intel will be evaluated to highlight its performance despite the strong competition, challenges in the market and the threats presented.
Intel has developed a mission statement that digressed from the tradition adopted by other technology players in the industry. As a result, the company has shifted its focus from its products and instead embraced the people that use its technology product, a strategy that has endeared it to the market. "Delight our customers, employees, and shareholders by relentlessly delivering the platform and technology advancements that become essential to the way we work and live." (Vance 2011, p.51).
Based on this mission statement, it is evident that the company is dedicated to the development of great products to meet the needs of its target market. This dedication as highlighted in the mission statement has enabled Intel to remain a formidable force in the market. When it launched its first mobile handset line, the reception that it received from the market was demonstration that its mission statement has massive impacts (Thompson, 2010).
The vision of the company further bolsters the image of the company as an equal opportunity employer that embrace cultural and regional diversity. Through the culture of embracing the abilities of the employees and understanding the impacts of cultural diversity in innovation and talent, the technology companies has remained a major threat in the industry. Entry into new and emerging markets like Asia, Africa and Caribbean America has proved easy for the company. This stunning performance in new markets has been attributed to its respect for different viewpoints and the appreciation of cultural ...Download file to see next pagesRead More