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The paper will also review the most important benefits and drawbacks of sub-urbanization and affluence for Americans in the 1950s. The suburban consumers in the 1950s gained much affluence due to the economic prosperity of the US during the period. There was an increase in luxury expenditure and increase in consumer values due to increased enlightening of the suburban population.
Prior to the period of 1950s consumer values did not have much dominance in the United States of America. Affluence was not of much meaning before this period. It was during this period that the people of the United States of America gained confidence in the affluence. Material conformity was brought about by mass marketing and consumerism despite that fact that the US market was consisting of people with different characteristics and abilities. Conformity seemed to be the norm in social aspects such as religion and gender roles.
The 1950s is commonly referred to as the decade of economic boom. This is a decade that came immediately after the end of the World War II. Therefore, Americans were so eager on spending their money on things that they could not access during the period of war. There wasthe growth of the industries that existed even before the war began. Good examples of such industries are automobiles and steels. There was also growth of new industries such as plastic, electronics, and computers. This is a clear indication that there was an increase in the availability of employment opportunities in the US. There was a resulting increase in workers’ wages and benefits1. This implies that the people of the United States of America were in a better position to spend money on things that were previously termed as luxuries.
A research carried out by the Corning Glass company in the 1950s used American women to evaluate the possible performance of their coffee in the market. The research showed just shows the extent to which the specification of customers mattered
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Why is it that despite our affluence, happiness is so elusive in the industrialized world? Happiness may be manifested by the predominance of positive emotions and is chiefly cognitive. Happiness is a state of mind demystified by an enduring enjoyment of life out of consciousness of the purpose and meaning of life.
Affluent Society Post World War era in America had brought a number of opportunities for economic boom. Chiefly, those fruits came out of roots that Americans had seeded earlier during and recently after the World War was over. During the world war, already President Roosevelt’s policies and various moments such as Rosie the Riveter had played large part in fulfilling vacancies that caused due to the economic recession before World War.
During the 1960’s most of the Americans owned their own houses and ? of the people had television sets in their homes. Most of the buying and selling was made through bank loans, hire-purchase and credit cards. The percentage of working women increased to 40%.
Affluenza is an antique problem that traces its roots into the fore fathers of the human populace. According to the Christian, Jewish and Islamic doctrines, Adam and Eve were the initiators of the problem of affluenza. These doctrines implicate that Adam and Eve still pursued to possess additional possession regardless of the abundance in the garden.
John Kenneth Galbraith, a noted American economist, a prolific author and a scholar proposed in his book The Affluent Society that in advanced market-societies, many consumers’ wants and demands are created by large corporate firms and are thus artificial. This statement was in departure to the theory of consumer demand and behavior.
There were conflicting attitudes about the price Germany, as a society, should have to pay for their part in the war. The Allies were facing feeding and providing for millions of refugees left homeless by the war (Fulbrook 116). Adding to the complexity was the zoning divisions that were administered by the conflicting policies of the French, British, Americans, and Russians.
During the World War II the American economy moved more towards the private sector thereby creating much disparity in income distribution. What Galbraith proposed was that a stronger public sector would curb this disparity and help reduce the inflationary cycle present.
e traced to society’s neglect of women and their children, causing them to suffer the deplorable conditions brought about by hunger, homelessness, poor health care, and lack of education. Sidel traces the problem to Bill Clinton’s policy declaring “the end of welfare as
Spartan was militaristic and normally had strict rules whereby boys began training for the army as early as when they were seven years old. In Sparta, it was a principle that all boys and girls leave their parents and start living
During the First World War, the United States of American chose to remain neutral until 1917 when it was compelled to join the war. America’s participation in the war redefined the globe as well as the American Society. The United States waged war against
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