We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Medicating GERD. Nexium and Prilosec commercials - Essay Example

Comments (0) Cite this document
To be diagnosed as GERD, a patient must experience the symptoms of it twice per week or more often. These symptoms can become so severe that they create difficulty breathing, asthma-like symptoms, coughing and intense discomfort. …
Download full paper
Medicating GERD. Nexium and Prilosec commercials
Read TextPreview

Extract of sample
Medicating GERD. Nexium and Prilosec commercials

Download file to see previous pages... M. Brian Fennerty with the National Digestive Diseases Information Clearinghouse explains that GERD symptoms occur when the lower esophageal sphincter (LES) either spontaneously opens or fails to close allowing the contents of the stomach to flow back up the esophagus toward the back of the mouth. More specific causes for GERD are still unknown, but some speculation and testing suggest a hiatal hernia, obesity, pregnancy and smoking may all contribute either alone or in tandem. It is also clear that GERD can affect people at any age including children. There are many foods that have been identified as irritating the condition including citrus fruits, caffeine, alcohol, fried foods, fatty foods, garlic, onions, tomato-based foods, spicy foods and minty foods. Without treatment, constant exposure of the esophageal lining to the stomach acids and bile can lead to serious medical conditions. Because there is no known precipitating cause for this condition, though, it cannot be prevented and is therefore considered to be a chronic condition. Treatment can include lifestyle changes such as quitting smoking, losing weight, changing dietary preferences and sleeping in a slightly elevated position but is more commonly treated with medication. Several options are available, including over-the-counter Prilosec and prescription Nexium, both of which run advertisements encouraging viewers to seek out their product.
There are several medication strategies that have been devised to combat the symptoms of GERD. The first line of defense is over the counter antacids such as Maalox, Rolaids or Tums. Fennerty explains that these remedies are based on magnesium, calcium and/or aluminum combined with either hydroxide or bicarbonate ions. They work by neutralizing the acid in the stomach so that it doesn't build up. While they can add additional benefits, such as calcium, they can have unpleasant side effects including diarrhea or constipation. Foaming agents cover the stomach contents with foam and thus prevent the acids from coming back up the esophagus while H2 blockers prevent the body from creating so much acid to begin with. Prokinetics are another class of drugs that work by increasing activity in the digestive tract and thus help the stomach to empty faster, reducing the likelihood of backup. Common side effects associated with this drug class include fatigue, depression, anxiety and body movement control. Currently, the most popular form of treatment is proton pump inhibitors such as Nexium and Prilosec. These drugs are more effective than H2 blockers. Kristi Monson explains that the two medications are very similar and yet profoundly different: "Prilosec was available first and is a mixture of R and S enantiomers of omeprazole. Nexium is just the S enantiomer of omeprazole. Enantiomers are forms of molecules that are almost exactly the same, but are opposites." Essentially, what these drugs do is inhibit the stomach's production of hydrochloric acid, much like the H2 inhibitors, but in a much more effective way. The absence of reflux gives the esophagus time to heal. While both pharmaceutical companies promote their drugs to a mostly unfiltered audience, neither one provides all of the information a patient should have before deciding upon the right medication for their specific condition. Capitalizing on its unique purple color and small pill size, Nexium commercials are often framed with purple at the top and bottom of the TV screen. This ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Medicating GERD. Nexium and Prilosec commercials Essay”, n.d.)
Retrieved de https://studentshare.org/health-sciences-medicine/1420327-medicating-gerd-nexium-and-prilosec-commercials
(Medicating GERD. Nexium and Prilosec Commercials Essay)
“Medicating GERD. Nexium and Prilosec Commercials Essay”, n.d. https://studentshare.org/health-sciences-medicine/1420327-medicating-gerd-nexium-and-prilosec-commercials.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
GERD treatment includes measures that are conservative (diet handling), pharmaceutical rehabilitation (for example, prokinetic or motility agents, histamine H2 antagonists, proton pump inhibitors [PPIs]), and fundoplication. Pediatrics (the medical career concerned with infants and children’s health care) recently faces numerous GERD and chronic cough related complications in their patients.
15 Pages(3750 words)Essay
Consumer Behavior on TV Programs and Commercials
The WWE Programs are something I am aware of but quite dislike for I believe that it promotes violence especially to young people. This paper would analyze the different messages that these programs and commercials convey to the public.
2 Pages(500 words)Essay
Three Different Commercials
My colleagues have a high regard for my abilities and could therefore vouch for my reputation. You will find I am confident, articulate and detail oriented law
2 Pages(500 words)Essay
Commercials in classrooms
Therefore environment prevailing in a school should be appropriate; it should help in serving the above mentioned purposes in a perfect way. But nowadays the prevailing atmosphere in the school premises becomes a major thing of worry. There is no
6 Pages(1500 words)Essay
Sports commercials
The first advertisement that I believe is very effective in terms of marketing is the MLB’s “I Live For This” campaign. There are two different versions of this ad, but they both capture the interest of the viewer in dissimilar ways. The first ad contains Derek Jeter, who talks about the emotions he feels when he plays baseball in front of his fans
2 Pages(500 words)Essay
Car Commercials
Car commercials can be boring sometimes, if not properly edited, but some are still worth the time. This study aims at examining Mercedes-Benz company cars in terms of their
4 Pages(1000 words)Essay
Gastroesophageal reflux disease (GERD)
Acid reflux or acid regurgitation is the other name, which has been given to GER. This name is given because acids- otherwise known as acid juices, rise up with
4 Pages(1000 words)Essay
Critique a TV or radio commercial, an Internet advertisement, or a print for Gastroesphageal (Gerd) use Nexium for the medication
Pre-occupations in their job sometimes prevent people from eating on time, thus leading to gastrointestinal problems. The US Department of Health and Human Services (2009) reported 60-70 million people with digestive diseases, among which
5 Pages(1250 words)Essay
Medicating Children
The effectiveness of medication especially for these problems has been widely debated and many people believe that some of the treatments and pharmaceuticals are simply business oriented and have little influence on the health and behavior. Firstly,
4 Pages(1000 words)Essay
For the television networks, which are the major distribution channels for the commercials, enable for the easy distribution of the advertisements. From the commercials, the television networks get the necessary funds necessary for running their
3 Pages(750 words)Admission/Application Essay
Let us find you another Essay on topic Medicating GERD. Nexium and Prilosec commercials for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us