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Strategic planning and Control - Coursework Example

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As part of this overall aim, there were several specific objectives which were pursued. The aim was broken down into specific objectives so as to make it easier to identify exactly what…
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Strategic planning and Control
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Download file to see previous pages This learning statement is dedicated to outlining the learning that took place and how the learning came about.
The module exposed me to two types of learning which were desk learning and field learning. Each of these two brought about different forms of learning for me. For example the desk learning which involved reading from books, articles and the PPT files given by the lecturer exposed me to concepts about planning and control. Today, I know that planning is the fulcrum around which any successful organisation revolves (Bazin, 2012). I have also come to learn that without planning, an organisation cannot be said to have a future (Gunder, 2003). Planning is also very important in setting targets based on several areas of the organisation such as marketing, taxes, logistics, research and development, promotions, and production (Roy, 2008). Indeed through the PPT, I have come to learn how to use PEST analysis, SWOT analysis, Ansoff matrix, Porter’s five forces and many more to strategically plan an organisation (Allmendinger & Gunder, 2005).
The field learning involved those concepts and knowledge I acquired whiles involving myself in real interaction with people including colleagues in my team and customers on the market. As a result of the field learning also, I have come to learn so much about market demographic dynamics where I now that the best way to serve any given market is to have a thorough understanding of the different forms of needs available to the customer (Das, Binod, Kar & Rauno, 2012). Indeed the field learning also helped in developing several soft skills in me, most of which focused on communication skills, leadership skills, interpersonal relations skills, time management, ethics and courtesy, and critical thinking skills. An example of instance that can be cited as accounting for the development of the soft skills is when I needed to interact with ...Download file to see next pagesRead More
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