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It is in relation to what has been previously discussed that this dissertation focuses on body image. More specifically, the researcher focuses on the Western perceptions with respect to body image from that of their Asian counterparts. In addition, thereto, this study aims to look into the impact of the Western body image on Asian immigrants, focusing on young women students who came to the United Kingdom of Great Britain in order to study.Previous studies and articles written with respect to body image and the effects thereof on both women and men, tend to underscore the fact that consciousness with respect to body image is a purely Western issue.
Western Society is often perceived to give much emphasis on the so-called model-type bodies. In fact, it is because of this emphasis that eating disorders are prevalent in Western countries (Lake, Staiger and Glowinski 2000). However, the study of Lake, Staiger and Glowinski (2000) pointed out that these eating disorders are prevalent even amongst non-Western women. Nevertheless, there is still a wide disparity with respect to the manner by which Western women perceive body image as compared with their Asian counterparts.
Kristy (2011) supports the study conducted by Lake, Staiger and Glowinski (2000). According to her, body image problems tend to be more prevalent amongst developed countries. The author correlates this to the fact that most children and young adults in developing countries tend to focus on other problems which in turn, gives them little time to worry about their issues with respect to body image (Kristy 2011). Yates (n.d.) supports the previous discussions stating that the Western Culture is responsible for perpetuating an unending and deeply saddening reality – the quest for bodily perfection.
According to this author, this quest is fueled by advertising campaigns as well as the manner by which women are portrayed in Hollywood (Yates n.d.). The consequence of this is that 80% of American Women tend to be dissatisfied with their appearance. In relation to the abovementioned, Dixit (2011) discusses the consequences of such standards on South Asian women living in other countries.
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