Case Studies of Social Networking Used in SME/Business - Dissertation Example

Social networking is one of the most sought-after concepts that enable people to establish communication with people around the world. It is one of the simplest forms of communication and it has changed the way people look at communication. Its advantages have widened the horizons of social networking, thereby providing an opportunity for the business enterprises to establish them. Business enterprises find it easy to maintain their contacts and interact with customers. Due to its numerous advantages, social networking sites continue to rule the roost in the field of computer technology.

      Social Networking has become a common issue nowadays. Technological advancements have paved the way for the development of sites that are specifically used for this purpose. These social networking sites are popular among people of all age groups. Social Networking sites have become an integral part of communication. Due to their numerous advantages, these sites are considered to be one of the easiest modes of communication. These sites rely on the models that help in the development and maintenance of social networking sites.

Social networking sites enable people to communicate more easily. The social networking site is developed and maintained using tools that enable the developers to develop an efficient site. Gone are the days when people relied on communication tools that helped them improve their business. Today people adapt to the growing technical needs and incorporate the latest technologies to have a stand in the market. In a business environment, the need for advertisement is necessary and it is an important aspect that helps them to improve their business.

The importance of social networking is more in a business environment as they must maintain an edge over the other competitors. In today’s business market, the competition is more and thus it is the responsibility of the company to improve at a rapid pace. This report describes the role a social networking site plays in terms of organizations. The type of social networking tools, their benefits, importance, and other aspects are also described in this report.