Emotions and personal experience in rhetoric
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... Prof’s Emotion, Personal Experience and Rhetoric: a dangerous combination? Personal experience forms a fundamental component of how everyone interacts with their world: it creates ideas, as well as strategies for communicating them. Thus it can also be an incredibly important aspect of rhetoric. Politicians have used personal experience for many, many years, describing their childhood, the values taught to them in their upbringing and so on, all in an effort to self-mythesize and connect to voters in terms they can understand. This kind of rhetoric can be incredibly powerful, because of its emotional resonance and ease of understanding, but it can also be a double-edged sword, because it is so...