Project Management - DAngelo Pizzeria - Essay Example

D'Angelo has brought real brick oven pizza to the masses by using only high-temperature brick ovens to create the required baking environment for the pizza to develop the subtle aromas and outrageous flavors that only a properly prepared pizza and a high-temperature brick oven can provide. Traditionally a huge multi-ton refractive brick oven is custom designed and built in order to fit the building where it is housed. D'Angelo Pizzeria has designed a fully equipped miniature pizza parlor that incorporates three independent high-temperature brick ovens in a temperature-controlled 8'x10' foot trailer. The patent-pending design of the D'Angelo pizza ovens allows each unit to reach internal temperatures of over 1200F while maintaining a high level of thermal efficiency similar to a traditional stationary brick oven (Chillibreeze, 2011).

The proposed project is to turn the D'Angelo Pizzeria trailers into a new franchising concept opportunity for the masses. The D'Angelo Pizzeria concept will bring a superior quality pizza at a competitive price. Traditional pizza parlors just cannot compete with the quality and outstanding flavor that genuine New York-style fermented dough, quality fresh ingredients, and a high-temperature brick oven pizza can provide (Brown, 2010). . The proposed concept will include a fully built customized D'Angelo Pizzeria enclosed trailer fully equipped and customized to our specifications at a selling price of $40,000.

The A/C cooled trailer will house three individual D'Angelo ovens equipment to operate each independent franchisee-owned restaurant. The proposed trailer design involves purchasing lots of pre-built aluminium food trailers from Chinese manufacturers (Nebiu, 2002). These general-purpose food trailers will be transported to our main warehouse where our manufacturing team will extensively modify the trailer units to the specifications of the company. The interior modifications to the trailers will include the necessary shelving, prep tables, ventilation, gas and electrical installation to accommodate all the preparation equipment and for the custom oven set.