Nobody downloaded yet

American study final paper - Assignment Example

Comments (0) Cite this document
Summary
The article, Masters of Desire: The Culture of American Advertising targets to show that manufacturers are able to manipulate consumers’ preferences by appealing to their subconscious…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER94.8% of users find it useful
American study final paper
Read TextPreview

Extract of sample "American study final paper"

Download file to see previous pages His essay is a detailed analysis of the many examples of advertisements to support this claim. In this essay, the main aim is to show how these different facets of the American culture influence the nature of advertisements.
America is considered the most egalitarian society of past and present age. In fact, it is the world’s largest democracy and, therefore, advocates for social equality of its citizens, a populist view. This is one of the two faces of the American dream, the other being an elitist view. This view of the American dream is widely exploited by manufacturers as a way of manipulating consumers to buy their products (Solomon, 543). The status of Americans’ fears, hopes, beliefs, and even desires provide a necessary opportunity for advertisers to make their advertisements appealing to the American people. The desire of the people to feel accepted in society is particularly exploited in such a way that consumers will want to identify with the product to ‘qualify’ as due citizens of the country. These advertisements are specially designed to create a symbolic association between the product and what the target consumers most covet. Manufacturers are, therefore, quick to point out that their products are made, or designed on American soil.
One aspect of the American dream is that it encourages the desire to belong and feel part of the country’s culture. This aspect has been the subject of many advertisements that transform economic products into signs of belonging. The incorporation of such common icons of American culture as country music, farmyards and family picnics in an advert makes it more appealing to a broader audience. For instance, a Jack Daniel’s advertisement emphasizes the egalitarian and down-home nature of its product. The feeling of belonging to that culture can influence a buyer ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“American study final paper Assignment Example | Topics and Well Written Essays - 1500 words”, n.d.)
American study final paper Assignment Example | Topics and Well Written Essays - 1500 words. Retrieved from https://studentshare.org/english/1689922-american-study-final-paper
(American Study Final Paper Assignment Example | Topics and Well Written Essays - 1500 Words)
American Study Final Paper Assignment Example | Topics and Well Written Essays - 1500 Words. https://studentshare.org/english/1689922-american-study-final-paper.
“American Study Final Paper Assignment Example | Topics and Well Written Essays - 1500 Words”, n.d. https://studentshare.org/english/1689922-american-study-final-paper.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF American study final paper

Final Paper

...as victims to gain a better understanding of the crime and says that the study of victimology "…offers a series of theories and methodologies by which to organize and pursue our understanding of…" of terrorists and their victim status (Turkovic, 2006, p.58). This is the same concept that acknowledges inter-generational violence as a predictor of further violence. The victim will eventually become the abuser. IV. Data Analysis The national recognition of the victims of a terrorist attack as a social issue did not reach any level of legitimacy until 9/11. Though there was some national attention after the Federal building was bombed in Oklahoma City, it failed to gain adequate mobilization. The fact that the victimizer was...
15 Pages(3750 words)Essay

Final paper

...Islamic Politics and Culture A: At this critical period in the Islamic history what issues should be explored or followed by the Muslim societies to bring programmatic changes. The word ‘Islam’ literally means submission to the almighty Allah. The five major pillars, on which Islam is based, include; i. That Allah alone is worthy of worship and Prophet Muhammad is the messenger of Allah ii. That everyone should perform five prayers to God everyday as per the prescribed rituals iii. That anybody who is earning above a prescribed limit, should donate 2.5 percent of his/her wealth to charity iv. That a devout Muslim must observe the month of Ramadan as a daily fasting month v. That one should perform the pilgrimage to Mecca... Politics and...
8 Pages(2000 words)Essay

Case study/ final paper

...Case study Problem One of applicable theories that Randy and Glenda may rely on is the Behavioral theory of labor negotiations. The theory providesfor a deliberative approach to conflict resolution through negotiation instead of an authoritative decision from the management. Fundamental to the theory are the resolution approaches that include distributive bargaining, integrative bargaining, attitudinal structuring, and interorganizational bargaining. The distributive approach identifies a win lose decision that develops from a discursive forum and therefore justifies the final decision. Integrative approach however involves parties to a conflict in developing solution to a problem rather than seeking a decision while attitudinal... study...
2 Pages(500 words)Case Study

Final paper

... Meaning of religions adherence to the “Abrahamic tradition”   Abraham was the son of Terah, husbandto Sarah and father to Isaac, different religions use his life experiences in theological teachings. Abraham Is viewed as a very important figure in theology, believers in different religions view themselves to be the offspring’s of Abraham. Religions use Abraham’s tradition to date mainly in terms of his story as per the different canons, which mainly portrays faithfulness and obedience in God almighty. Adhering to a “Abrahamic tradition” in either Christianity, islam or Judaism means to stick to the teachings in the Abraham story, and to stick to the qualities portrayed by this patriarch. Adhering to a tradition... Meaning of religions...
7 Pages(1750 words)Essay

Final paper

...Final Paper Executive Summary The integrated marketing strategy is a comprehensive plan developed for Coca Cola Company to boost revenue and enhance brand awareness. The Coca Cola Company is regarded as one of the leading marketers, manufacturers and distributors of beverages. This American multinational soft drink company has come under scrutiny due to its inability of execution of effective marketing plan. The prime purpose of the report is to create an integrated marketing strategy that can benefit Coca Cola Company to regain its iron fist reign on the global soft drink business. Every aspects of marketing plan is thoroughly researched and clearly examined to develop an efficient and...
13 Pages(3250 words)Term Paper

Final paper

...to know were in their final year and it was difficult for them to socialize since they were often quite busy. In some cases, students from the Middle East are denied the opportunity to study courses which are deemed to be of a sensitive nature because it is believed that they might end up using their knowledge to launch attacks against Americans. One Middle Eastern student, from Saudi Arabia, despite having had a desire to study nuclear physics, had been denied this opportunity (Phillips 173). When he had applied, he had been told that all slots for that class had been filled and that he would have to select another course. Only later did he find out that the nuclear...
4 Pages(1000 words)Essay

Final paper

...to the generation, age or situation and it is altered for it to suit the present situation. References Dautrich, K., & Yalof, D. A. (2012). American government: Historical, popular, and global perspectives: brief version. Boston, MA: Wadsworth Cengage Learning. Griffiths, J. (1970). Ideology in Criminal Procedure, Yale Law School Faculty Scholarship, 1(1), 5-17. Travis III, L. (2008). Introduction to Criminal Justice, Burlington: Elsevier Science. Kent, R. (1999). Four Models of the Criminal System, Journal of Criminal Law and Criminology, 89(2), 4-28. Kessler, F. (1944). Natural Law, Justice and Democracy, Some Reflections on Three Types of Thinking about Law and Justice, Yale Law School Faculty Scholarship, 1(1),...
5 Pages(1250 words)Essay

Final paper

...of psychology in how songbirds learn their songs; memorize them, and how their brain functions throughout the process. Scientists have long researched and studied about the neural mechanisms of animals. In order to understand how animals learn their songs, it was important to observe and study their mechanisms and brain functions that would tell us how they learn the songs, from where they learn them, and how they finally produce them. After extensive research and analysis of the learning and memory system of the animals, Karl Lashley (1950) finally searched the mark which is left in the brain after the learning experience (Bolhuis 129). He carried out many experiments...
10 Pages(2500 words)Term Paper

Final paper

...as the religious organizations rallied behind Samantha. The apparel giant is liable for religious discrimination. Employees are not required to choose between keeping the job and their faith. To that effect, the verdict of the Tenth Circuit resulted in conflict with the other four circuits. It held that the employer is only supposed to accommodate an employee or applicant if directly informed by either of them. This shows how the correlation between law and religion are paradoxical. I agree with Sullivan that the American law arbitrarily defines what qualifies as religion and does not (Sullivan 150). As a consequence, there is conflict of religious practice and the neutral working rule of Abercrombie & Fitch Stores, Inc....
5 Pages(1250 words)Essay

Final Paper

...The Road Cormac McCarthy wrote the novel, The Road, in 2006. The Road is about a post-apocalyptic tale journey that a father and a son undergo after several months. The two passes through landscapes that unspecified cataclysm have blasted (McCarthy, 2010). Throughout the book, the author has used different stylistic and narrative devices to portray the central themes as well as in plot development. For instance, the author has used narrative voice, vocalization, sympathy, metafiction among others in elaborating some of the themes in the novel. The themes in the book include violence, love, mortality, death, trust, faith, and doubt among others. This paper will discuss the theme of love and how the author has used sympathy...
4 Pages(1000 words)Term Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Assignment on topic American study final paper for FREE!

Contact Us