Female vs Male Ads - Assignment Example

Therefore, the product sets apart the users. The white text in the perfume enhances readability. Red colour signifies love, seductive and love. The red colour also implies stop and danger, therefore, stamping the perfume's title of the heat. The perfume glass placed at the bottom right is bristle and clear. It also has a firm base showing the stability and irresistibility of women who use the perfume (Beyonce Heat, 1).

Viktor & Rolf spice-bomb is an attractive ad design. The image of a handsome young man holding the bottle implies the fragrance of cosy, warm and composed nature. The masculine male shows that the product is designed for the gentle and handsome males in society. Spicebomb’s bottle has a grenade shape thus qualifying the product's name of ‘bomb’. In addition, the spicebombs grenade and explosive nature imply the strength of the perfume. Specifically, it signifies silage and the everlasting power of the fragrance thus setting it apart. The background grey shading creates a sense of calmness and confidence that the product creates. Black and white texts used in the ad improve the viewer's or audience's public image. It also shows classism and perfumes' distinct mainstream image. The title provides a seamless balance between intensity, elegance and subtlety (Rolf, 1).