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Beyoncé, on the other hand, had been a role model of popular culture for more than a decade now. She depicts talent and beauty that most young people look up to and desired to be. These two personalities in their own ways set the standards for beauty and define what popular culture is. By this, my paper will try to evaluate the effect of popular culture in people’s perception of beauty. I will explore two photos to prove that there is a connection between the photos, the popular culture and its role in influencing people’s lives and perspectives in terms of their social roles and in the aspect of beauty in particular.
In her study “Britney, Beyoncé and me – Primary school girls’ role models and constructions of the ‘popular girl’”, Barbara Read, discussed how gender and culture shape the values of young girls today into aligning them with what their role models are, like for example Lady Gaga and Beyoncé. According to Read (2), children’s peer culture play an important role in shaping the way they value things and construct meanings such that the more their friends want to become like their role models, they wanted the same things to happen to them too. According to the results of the study (Read 5), school girls look up to their female teachers primarily as their role models but this can be argued to be normal as teachers are the next best thing they normally look up to. The next school girls’ role models include female singers and performers such as Britney and Beyoncé (Read 5).
The photo above showed Beyoncé as she performed Oxygen Festival in Ireland. The photo is an example of a framing vector in which the artist used edges of the image as well as other vectors within the image to direct viewer’s attention; this type was specifically used to include certain elements while excluding
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