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“Tablets, of course, offer a much wider array of media options--and, as a result, cellular (3G or 4G) data access is much more tempting” (Falcone, 2012).
Reliability is a very important factor in the cell phones. The processors of Kindle Fire are better than those of iPad. Kindle Fire also outweighs iPad in the battery life of the cell phone and features. Color LCD screen in the Kindle Fire offers colorful and bright displays (Falcone, 2012). Although the screen real estate of Kindle Fire is limited by its “7-inch 1024-by-600 pixel display” (Kim, 2012), yet it makes it more handy and portable than iPad.
Concluding, comparison of iPad and Kindle Fire suggests that the latter is better and more reliable than the former. Budget is an extremely important factor and Kindle Fire has an edge over iPad in this respect along with extended battery life, portability and
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Evidently, the Apple’s iPad will influence every element in the retailer market and thus will have higher impact on the ‘consumer decision making process’ (I Pad poised to revolutionize retail industry). In fact, Apple has always been concerned about producing and delivering the best, which made them one of the world’s most renowned electronic companies.
It is evident from the product labels that most products and services, which were initially produced in the United States, are currently being produced by oversea countries. The electronic industry in one of the industrial sectors, where the production of products such as phones, computers, IPods, and IPads are outsourced to external firms.
This has presented the customers with the best deal for the tablet as compared to other companies dealing in the same commodity. Therefore, it has become evident that Kind Fire is willing to compete with the rest of firms that produce similar products, for instance Apple that produces the iPad.
Critically, Apple Inc’s iPad computer as a competitor to the Kindle Fire comes with a number of strengths and weaknesses, which have been briefly discussed below. Strengths Brand equity: As a company and as a product, the iPad enjoys an advantage as being a long competitor on the market.
Initially, it received negative reviews from analysts but later proved them wrong when its sales and consumer reaction proved that the product was in fact revolutionary. Just few months after it was launch, it already sold 3.3 million units whereas iPod took 20 months to reach its 1 million units sale.
For example, it will now be easier to target the high-value customers and those who are long term customers. According to Freytag and Clarke (2001) the behavioral approach segments buyers on the basis of their knowledge, use, loyalty and attitude towards the product.
Presently, India can boost of some of the world’s most complicated forms of transportation media. Cars are the most dominant means of transport but rail transport, air transport and naval transport are all popular in India. India also happens to be one of the
Such successes certainly do not come by chance. As far as the old 4P’s are concerned, it can be said that Amazon took strong advantage of the concept to cement its place in the tablet market. First, the company
It is therefore necessary for Amazon to keep these aspects in mind whenever it does its marketing because if it does not, then its products would not long survive the very competitive market environment of the modern
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