Nobody downloaded yet

Boston Matrix Tool with Product Life Cycle Management - Assignment Example

Comments (0) Cite this document
This paper “Boston Matrix Tool with Product Life Cycle Management” seeks to discuss the strategic implication of Boston Matrix Model for the next ten years strategic market plan. The paper will also recommend the strategies required for the successful commercialization…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER91.7% of users find it useful
Boston Matrix Tool with Product Life Cycle Management
Read TextPreview

Extract of sample "Boston Matrix Tool with Product Life Cycle Management"

Download file to see previous pages It will manage to impact on its ten years strategic market share plan for the system since it will incorporate mature market. This means that the company is not a new entrant in the market, and it can only move on without challenges that can hinder it to develop the strategic market plan for the next ten years. The company has the opportunities of using drones and Geographic Information System for managing oil, gas theft and spillage along the pipelines and their goals is likely to be achieved within the specified timeline. Since the company has been operational for a longer time, challenges are solved when they emerge and thus the ten-year strategic plan being obtained by the specified deadline. Since the enterprise has established a strategy to deal with theft and spillage of the pipes, prevention of environment degradation is one of the impacts that are going to be achieved. For example, air and water pollutions are going to be minimized since the industries can embark on the strategies set. For example, pollution will be controlled through immersion of carbon (Henderson, 2004). Water is polluted due to spillage of oil, and this can only be curbed if pipes that transport oil are going to be lick proof and use the synchronization mode of oil transportation. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Boston Matrix Tool with Product Life Cycle Management Assignment”, n.d.)
Boston Matrix Tool with Product Life Cycle Management Assignment. Retrieved from
(Boston Matrix Tool With Product Life Cycle Management Assignment)
Boston Matrix Tool With Product Life Cycle Management Assignment.
“Boston Matrix Tool With Product Life Cycle Management Assignment”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Boston Matrix Tool with Product Life Cycle Management

Product life cycle (PLC) associated with the marketing costs, for example, the heavy free trials. The company offered free samples for the product including the over 800 Wal-Mart stores. Although the company’s top leadership believes that the product has performed beyond expectation, it has registered low sales. For example, because of a strong launch and promotional activities, the product had acquired a market share of 1 percent. However, the market share has declined to 0.6 percent because of low repeat sales. However, the management is convinced that the product would perform better in future. Growth stage Coke Zero is a soft drink manufactured by Coca-Cola. The company...
5 Pages(1250 words)Assignment

Product Life Cycle Management

.... There are also tools and processes needed as the product goes through its cycle. The product lifecycle management has something to do with the entire business organizations. The product is the life of the organization, without it, the organization would die. A product has a limited life. Competitions are responsible for all the products present in the market. Once the competition rises among the products, at one point or the other, a certain product loses its life. That is the time that it would be no longer marketable,...
18 Pages(4500 words)Essay

Product Life Cycle

...Executive Summary This report focuses on the efficiency of using PLC in coming up with a suitable marketing strategy for business. Crafting the right marketing mix to give maximum value to customers and profit to business organizations is aided by the use of this business tool. The PLC is applied to Starbucks in the US where coffee is in the mature stage as well as in China where it is still in the introductory phase. It was found out that PLC is a tool which can be used to extend the life of products. Table of Contents Titles Pages Executive Summary 1 Introduction 3 The Product Life Cycle: An Overview 4 Product Life Cycle in the Starbucks Context 4 The Role of PLC: Extending Product Life 7... is an...
5 Pages(1250 words)Essay

Marketing and product life cycle

...for eternity if proper marketing techniques are used. There is a new field innovative marketing that is being used to revive the declining products and brands. These techniques improve the product’s position in the market and help the decline stage of a flagging brand. The paper did not discuss the extension stage and these strategies which are often used by marketing managers to cure the negative demand of the product. The paper also fails to identify the various marketing strategies that can be used in each stage of the product life cycle. The paper also talks about the advertising in the introduction phase to generate...
2 Pages(500 words)Assignment

Product Life Cycle (Response 3)

...Product Life Cycle In normal circumstances, most product follow this product life cycle in its various phases. However, life cycles exist at multiple levels of "product" and this concept explains the observed characteristic of Apple’s iPhones 4. It is worth to note that marketing managers generally are most interested in the life cycles of specific brands. In respect of the case of IPhone 4, life cycles can be viewed from three levels from a managerial perspective (Hunt,2010). The first...
1 Pages(250 words)Assignment

Product Life Cycle

...Product Life Cycle Product life cycle is a business analysis tool that enables businesses to determine the stages that a product goes through in the market, the stages are divided in to four phases and a good example of a product that has undergone the phases is the home PC. The first phase is the introduction stage where the product is introduced in the market, in this phase there are low profits or the firm may be incurring losses, there is also low competition in the market and the firm can use penetration or skimming method to enter the market. The second phase is the...
1 Pages(250 words)Essay

Coca Cola product life cycle

...Coca-Cola Product Life-Cycle COCACOLA PRODUCT LIFE CYCLE Introduction This paper will seek to conduct a case study on Coca-Cola’s product life cycle. Conducting a product lifecycle is a valuable instrument for marketers in the management of products as they progress through their entire lifecycle. This helps company managers to anticipate changes in the industry, while also having strategies to adapt to every stage of the lifecycle, which means that it helps in promoting a proactive approach to planning (Yang et al, 2007:...
6 Pages(1500 words)Case Study

Product Life Cycle

...Introduction A product life cycle analysis by Arthur D. Little was commissioned by Procter and Gamble (P&G) whose main objective was comparison of disposable diapers with reusable diapers. The analysis was particularly interested in resource usage of raw materials, water, environmental releases in such forms as air, water and solid emissions, and energy. The moment the comparative environmental burdens of every diapering method is well understood, various recommendations aimed at minimizing overall environmental burden can be planned and implemented ,most likely adding or catalyzing formation of appropriate public policy pertaining to management of solid waste within...
3 Pages(750 words)Assignment

Product and Brand Life Cycle Management

...PRODUCT AND BRAND LIFE CYCLE MANAGEMENT PRODUCT AND BRAND LIFE CYCLE MANAGEMENT After seeing over 10,000,000 pieces of Apple iPhone 6 in its first weekend of introduction (Thomas and Bradshaw, 2014), it can be certain that the Apple iPhone 6 brand is in its growth stage of the PLC and that there could be a very long way for the product to go in terms of sales. The Apple iPhone 6 brand belongs to one of the most competitive product industries today, which is the Smartphone industry. Since the inception of the Smartphone, its multi-versatile nature has made it a very hot...
2 Pages(500 words)Assignment

Product Life Cycle

...Product Life Cycle: Recorded Television Product Life Cycle: Recorded Television Every product goes through four distinctive stages during its time in the market. The four phases include introduction, growth, maturity, and the decline phase. For instance, the television industry has gone through these stages. It has undergone numerous transformations. This essay considers the 3D Televisions. The initial phase is the introduction of the 3D television that required the application of the most recent technology. The design engineers tasked with the responsibility had to carry out scientific research to identify the best communication cables to use. They also had to determine the properties of the material required in the construction... of the...
1 Pages(250 words)Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Assignment on topic Boston Matrix Tool with Product Life Cycle Management for FREE!

Contact Us