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Commercial management - Assignment Example

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Summary
The report presents a case study of a Medium sized construction company in North West England with the objective of developing a competitive strategy to improve profitability for the company. Through the analysis of the UK’s construction industry, the report indicates…
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Commercial management

Download file to see previous pages... The report also underscores the importance of strategic bidding process by highlighting on models of bidding process and their strengths.
In addition, the report also identifies predominant factors impacting on the mark –up optimization and strategies that could be employed by the construction company to enhance their bidding process. Additionally, the study examines the critical issues relating to cash flow and recommends strategies that could be employed by firms to ensure effective management of cash flow. The report will also expound on the strategic construction management claims in the event of changes on the contract, as a result of unprecedented risk occurrence. In conclusion, through the synthesis of the identified factors, the report recommends the strategies that the company should adapt with regards to environmental factors, strategic bidding practices and cash flow management in order to improve its profit and operations
The main focus of this report is to provide strategic management plan for a medium sized construction company operating in UK in light of UK’s economic recovery from recession (BBC News, 2014). In outlining the company’s strategy, the report will be divided into three sections. The first section will entail an examination of the companys environment by use SWOT and PESTLE analytical tools. The second section will expound on quantity surveyors practices and principles in relation to the operations of a contractor and their implications to strategic alignment of the construction company. The subsequent section will examine new developments in the industry and their implications to the subject company. In conclusion, the report will provide recommendations deemed pertinent to the successful implementation of identified company strategy.
UK’s construct industry is directly impacted by political factors through economic policies, deregulation policies and EU directives (British Chambers, 2014). Under ...Download file to see next pagesRead More
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