Key E-Business Strategic Decisions - Research Paper Example

The arrow pointing upwards represents the market direction while the horizontal arrow is the product. The company needs to make development strategies by using the internet and targeting geographic markets and customer segments that are new.

It also needs to diversify its strategies into businesses that are related and use the internet to diversify those businesses that are not related.

The company must also enhance penetration strategies into the market by using the internet to market share growth, improve customer loyalty, and improve their value.

Positioning and differentiation strategies

The company can create high value for customers by working on product quality, the quality of their services, and reducing prices and time needed to fulfill the needs of the customers.

Business and revenue models

The company can enhance its service delivery by recruiting more skilled personnel and trying to work on reducing the process of its products slightly to ensure that it attracts more customers to its products. The management can also think about incentives that are attractive to loyal customers and make proper product promotions.

Marketplace restructuring

 The company can also decide to reduce or cut out some intermediaries in the chain of supply to ensure that the structure of its business is conducive and in line with the marketplace. However, they can also weigh and see if they can consider reintermediation to enhance the chain of supply of their products in some areas. I would suggest that the company decides on counter-mediation to have a position of enhancing their operation when it comes to e-business.

Supply-chain management capabilities

The company needs to enhance the number of suppliers who take products to wholesalers and also work on supply mechanisms like trucks and vans.

Internal knowledge management capabilities

The company has to come up with a mechanism of ensuring that knowledge-sharing systems are installed in their appropriate positions and are functioning at all times. Internet-connected computers, phones, and bells must be installed at every desk and room where the operation takes place. Employees must also work according to their qualifications and areas of expertise to ensure that there is a free flow of relevant information and perfect instruction following. The management of the company plans for staff meetings three times a week or any other time that the need arises.

Organizational resourcing and capabilities

It is significant to deduce a way of emphasizing the company’s strengths and ensuring that weaknesses are minimized to ensure that there is a future in the flow of the entire system. For instance, the company needs to maintain the quality of its products and keep on motivating its workers and staff for every idea they work towards achieving for the good of the company.