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The books that will be made available will be in categorical order ranging from fiction, non-fiction, hobbies, collections and classics among others. Besides, Book Bunker apart from providing a huge assortment of books will also entail provision for wide range of music collections. Being a start-up company, its prime goal is to attain a greater proportion of local market share. The provisions being included within this business set up include low price, differentiated services and a friendly comfortable environment. With these considerations, the key objective of this report is to outline a set of ideas along with strategies in order to create a social networking program for Book Bunker.
In order to endure success and survival in the midst of competitive market scenario, it is necessary for a company to strategize its marketing and advertising plans or programs for increasing the customer base. Correspondingly, Book Bunker plans to endure a relaxed ‘reading room’ like ambience through its provided décor for the readers which can be a key differentiator for its sustained success. Furthermore, the company’s management also plans to provide an application for smartphones with the inclusion of fun activities and games for the children in order to attract them. In fact, it has been ascertained that planning involves provision of electronic books to the audiences. In the similar context, in order to increase the visibility option of the customers, the company plans to apply media bites on local news and billboards among others. These depict few strategies being undertaken by the company in order to stand in the midst of its competitors. In terms of setting target market, Book Bunker focuses to attract the entire book loving demographic segment comprised within geographical area being operated. However, the key focus will be on consumers desiring to purchase books/music at discount prices Furthermore, school children can be given priority by
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Topic : What isn't new about social networking? Introduction People use social network almost every day because they are accustomed to it. A social network is a group of people connected for a specific reason. A good example of social network is a group of friends who have common interest.
Social networking sites assit people to take part in self confession which leads to excellent relationships with others. This relationship improves a personal logic of well-being (Carla, Kathleen & Lene, 56) People are using social networking sites to meet their health needs (Bradburn, 45).
A new dimension of social networking is through modern communication means, which in most cases is through internet. This includes an online service or site that is designed to build and propagate social networks or social relations between people, examples of these sites are Face book, twitter, Nexopia, Bebo and hundreds of others.
Social Networking Name University If you have never used a social networking site, would you consider using one now? Why or why not? Write an essay persuading the readers that using a social networking web has positive or negative effects on relationships. Social networking websites have become a norm in the recent times.
Social networking websites such as Facebook and Bebo has attracted various individuals and these individuals are joining these social arenas for several reasons. Certain individuals are using these websites in a progressive manner and are obtaining knowledge and education from these social arenas.
The above study presents the security risks related to the social networking sites. The particular study also promotes a model that can help to assess the security risks to which the users of social networking sites are exposed. The study of Hak focuses on a critical aspect of social networking sites: security risks.
In the past and even in the recent years, marketing is recognized as a process that is immeasurable. Marketing plans would invest into marketing communication with successful branding or the campaign efforts. However, in the last decade the scenario has changed with the advent of social media and now the marketers can utilize this new means for marketing their products and leaving the traditional methods (Tuten, 2008).
This is because the internet has millions of people, who are keen to form social networks for purposes of employment, friendship, and sharing of experiences and information. In the internet, websites are normally used to carry out the process of social networking.
Internet marketing, electronic funds transfer, supply chain management, mobile commerce etc come under the phrase of e-commerce. Again e-marketing is a process to promote goods and services by using internet as a medium. In this report
5 Pages(1250 words)Case Study
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