Supply Chain Management And Its Benefits In Food Industry - Research Paper Example

Considering the sales of its various products , the company offers the breakdown of its sales by sector as condiments, sauces and ketchup; which covers 24 % of the total sales, whereas the frozen items like budget Gourmet, Ore-Ida, Weight watchers covers around 15 %, pet products like 9 lives, Gravy Train, Ken L-Ration covers 14 % and soups, pasta meals, beans as 12 %, tuna contributes 12 %, while infant foods add up to 11% , other products contribute to 12% respectively. Considering it’s overall sales across globally, about 55% of revenues are collected from North America.

In Europe almost 26% while 11% in Asia -Pacific and finally the rest 8% from elsewhere. Heinz is constantly looking for methods for adapting competitive strategies for its supply chain management. Whether it’s the Department of Purchasing, logistics, Manufacturing, customer service or the engineering of continuous improvement, Heinz is equipped with talented people who thrive hard to achieve its quality standards in the market and adhere to its customer centricity.The supply chain management of a multinational company is its backbone.

It not only offers a stiff competition to its contenders but also contributes to its profit and cost efficiency. It requires a coordination of the essential elements of the supply chain management and effective usage of the theories and business models. The technological advancement is also required for a strong supply chain system. My goal in this methodology is to explore the literature of supply chain management within the food industry, study its elements and its contribution to the growth of a firm.

To achieve this goal, I will include theoretical information with rigorous research from prominent books, journals, and websites while conducting a practical analysis on one of the biggest food company H.J. Heinz headquartered in Pittsburgh, Pennsylvania USA.