Coca-Cola Advertisement - Assignment Example

The image used in the advert is an attractive one which indicates that neither the young nor the old is restricted from taking the coca-cola product. Additionally, the full presented crate of soda indicates the variety of the product thus assuring the customers that there is no decline of the products.  The ‘ice cold’ phrase mentioned on the product also helps in the attraction of the people to buy the coca-cola product (Shimp &Terence 58).  

The presence of condoms is highly expanding in the contemporary culture for the youth. This makes their advert offensive due to its unethical presentation. This advertisement has really led many of the youths to sexual activities and various disease transmissions. Additionally, the display of the product on the advert is not pleasing to people and thus the product is not largely marketable. The company uses such an advert to attract customers but the advert also shifts the people’s cultural landscape. Again the company also displays nude people expressing sex action on a bed. This is an offensive advert because it encourages immorality in society. It is contrary to the culture and thus people do not buy the product (Shimp &Terence 58).