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Evaluation assessing modern American Capitalism and its impact on our culture - Essay Example

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Name: Instructor: Course: Date: Modern American Capitalism and Its Impact on the People’s Culture The capitalism nature of the modern American society has significantly influenced the lives of its citizens. The marketing mentality, in the modern American society, has primarily become profit-oriented…
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Evaluation assessing modern American Capitalism and its impact on our culture
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This has led to the increase of profit margins and maintenance of the status quo of the bourgeoisies, who are the sole proprietors of the factors of production. This research paper assesses the modern American societies’ view of the term profit maximization in comparison to the traditional American society’s view of a reasonable profit and mutual benefit from an exchange. In the modern American society, profit maximization is viewed as the basis of a dominant business model. This model ensures the proper use of all the factors of productions such as labour and land.

It is also necessary to note that that profit maximization does not involve the over-exploitation of customers (Calvin & Sandomir 123). This is because excellent products and services will capture the attention and loyalty of customers, thus ensuring maximization of the profit margins of any business organization. In the modern American business cultural environment, the currency trade dominates the economy. This contrasts with the traditional American economy where barter trade was perceived as the finest means of trade.

The modern American society also considers profit maximization as a perfect social business. This is an emerging business system, in this American civilization era, where profit entity’s primary aim is to benefit the whole society. . For instance, the traditional marketing economy viewed a reasonable profit in several diverse ways. First, traditional owners of the factors of production argued that an increased investment, in the capital market or fixed capital, was the basis of a reasonable profit.

The assets, in the traditional capitalistic competition, were the major constant factor that increased productivity and maximization of profit margins (Lichtenstein 122). In cases of reduced margin of surplus labour, the capital market increased the production as well as reasonable profit. Traditionally, the capitalistic view of profit maximization can be concluded as primitive as compared to the modern ones. In the modern American society, profit maximization, as a result of surplus production, is acquired through technological advancements.

In the traditional capitalistic competition markets, profit maximization was solely experienced though forced and harsh labour conditions. This, in turn, highly undermined the social and cultural prestige of the traditional American societies. The modern America free enterprise economy has to some extent, weakened cultural practices especially in the investment strategies carried out by business organizations. Self-interest is the basis in which the modern American capitalistic competition is based upon.

This opposes the traditional communalism nature where capitalistic competition was focused towards benefiting the whole society (Calvin & Sandomir 145). This, in turn, enhanced the peaceful coexistence in the marketing economy and social cohesion. Serving self-interests, in the modern American society, has led to the

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