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Business Environment - Assignment Example

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Business environment of Coca Cola Name: University: Course: Tutor: Date: Business environment of Coca Cola Introduction Coca Cola company history dates back to 19th century in 1886 when Pharmacist Dr. John Pemberton produced the first Coca-Cola syrup in Atlanta (Coca Cola 2013)…
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Download file to see previous pages Coca Cola daily servings have increased from an average of nine servings at the inception to more than 1.8 billion daily servings per day. Coca Cola employs more than 150,000 people globally and is the leading provider of sparkling beverages, fruit juices and ready to drink coffees and teas (Coca Cola 2013). Indeed, Coca Cola is the largest global beverage company with operations and production facilities spanning six operating regions that include North America, Latin America, Europe, Eurasia and Africa, Pacific and Bottling investments. Coca Cola is geared at refreshing the world through inspiring moments of optimism through its actions and brands (Coca Cola 2013). The company aims at creating value and making a difference through its brands and activities. On the other hand, Calypso Soft Drinks Ltd is committed to the produce and supply of fruit juices and soft drinks in the United Kingdom and offers a variety of beverages such as ice lollies, mineral water ice cubesm, aqua juices, juicy aids, juicy waters, and freezepops (Coca Cola 2013). Calypso Soft drinks aims at satisfying its wide range of clients that include wholesalers, supermarkets, caterers and schools in the UK. The goals, mission and objectives of Calypso Soft Drinks Ltd is to create delicious soft drinks and freeze products that refresh and are tasty to the consumers (Calypso Soft Drinks 2013). ...
Coca Cola vision 2020 acts as the framework for creating the long-term destination of the business operations through understanding market trends and forces that will shape the nature of business operations in the future (Coca Cola 2013). The vision of Coca Cola is to attain sustainable and quality growth through meeting the needs of the stakeholders (Coca Cola 2013). For instance, the company is committed to creating a great workplace and empowering the employees through constant employee engagement, excellent training and development opportunities and open and inclusive employment policies (Sadler and Craig 2003). Coca Cola is committed to nurturing mutual relationships and creating value for its network of partners while at the same time remaining a lean and profitable organization. The company is committed to environmental conservation through helping ensure sustainable communities and minimizing environmental degradation through pollution (Sadler and Craig 2003). Impact of UK economic system on Coca Cola Company The UK economic system is favorable for Coca Cola business operations. The UK is currently experiencing economic recovery from the adverse economic and financial crisis that were experienced after the collapse of the housing boom in 2008 (Langdana 2009). The UK is a mixed economy with both state and private sector contributing to the overall growth and prosperity of the economy (Sadler and Craig 2003). The UK is the seventh largest economy in the globe in terms of purchasing power parity and nominal gross domestic product. Some prominent economic sectors include livestock industry, agriculture, pharmaceutical, and oil and gas industries (Bamford and Grant 2000). The UK ...Download file to see next pagesRead More
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