Contents Contents 1 Abstract 3 Introduction 4 Background and Context 5 Rationale for the Study 6 Research Aims and Objectives 7 Research Question 7 Overview of the Dissertation 7 Literature Review 9 Decision Making in Management 9 Decision making in Hotel Management…
Download file to see previous pages...
21 Role of the Researcher 22 Data Analysis Technique 22 Reliability and Validity 23 Ethical Considerations 23 Findings and Analysis 25 Findings from the Interview 26 Discussion 34 Conclusion and Recommendations 37 Key Findings of the Study 37 Revisiting Aims and Objectives 38 Recommendations for Action 38 Recommendations for Further Study 40 References 41 Appendix- I 46 Abstract Hotel industry is one of the largest industries in the world that has progressed rapidly. Globalization has fueled this growth process as large hotel chains seek new venues to extend their business. Expanding overseas is not easy and a number of factors such as the entry mode, situation of the market, position of the market and economic and political situation of the host country have to be considered. The expansion involves a series of decisions; after the decisions have been taken, a strategy to implement them is then chalked out. Eastern European countries particularly Ukraine has caught the attention of many multinational organizations and chains of hotels. The promising potential of the area has brought two major chains of hotels the Intercontinental and Fairmont to the capital city of Kiev. Both hotels have adopted different growth strategies although they target the same clients. The decision making processes in both hotels are different as well as in one hotel the General Manager is at a liberty to take most decisions while in the other decision making is done by the owners. This study by interviewing general managers at both hotels identified differences and similarities in decision making process at both hotels and make recommendations accordingly. Introduction Globalization has brought about significant changes in the world of business and has opened new avenues for investments; however one should understand importance of a well-planned project. In order to ensure project’s survivability, the whole process of decision-making must be supervised and overseen (Armesh, n.d.). It is crucially important that proper actions should be taken at the right stages of decision-making process and proper teams should be assigned to carry out the decisions (Armesh, n.d.) Only when the decisions are made after adequate research, the plans could be successful as highlighted by Walter (2010, p. 4) “the more information the “decision makers” have, the better will be the decision”. Walter (2010) explained that decision making requires balancing multiple objectives and there is an element of uncertainty in decisions where only the clarity of goals can tell the decision maker the best alternative therefore it is always good to have information because only then decision makers will be able to make informed decisions. Importance of making good decisions increases even further when the decision involves selection and implementation of growth strategies because then the stakes and risks are also high (Armesh, n.d.). Growth requires heavy investment and if things go wrong the business has to face heavy losses. Today, big hotel chains confront greater needs to invest more and more resources in decision-making process. In globalized and yet distinguished markets, large hotels must take all factors into account and consider the best growth decision; thus, ensuring success of the projects and return on their investment. This research study focuses on identifying and understanding elements involved in decision-makin
...Download file to see next pagesRead More
Cite this document
(“GROWTH STRATEGIES DECISION MAKING PROCESS IN LARGE HOTEL CHAINS Dissertation”, n.d.)
Retrieved from https://studentshare.org/business/1466592-growth-strategies-decision-making-process-in-large
(GROWTH STRATEGIES DECISION MAKING PROCESS IN LARGE HOTEL CHAINS Dissertation)
“GROWTH STRATEGIES DECISION MAKING PROCESS IN LARGE HOTEL CHAINS Dissertation”, n.d. https://studentshare.org/business/1466592-growth-strategies-decision-making-process-in-large.
If you post ideas, comments, questions, data, graphs, opinions, creations, customizations, ID or other information (such as information on bulletin boards, discussion forums) (hereinafter referred to as "User Generated Content"), on the site, or if you send to any company this user-generated content via the site, it will become the property of that organization.
Many business organisations, including small and medium- sized enterprises (SMEs), have started to adopt business process digitalisation (hereafter "BPD") as a strategy to grow and to gain market and operational efficiency (Johnston, Wade & McClean, 2007, 360).
Perception is increasingly crucial in the decision-making process because managers and leaders must completely understand that their decisions must align with the facts. The discussion aims to investigate the responsibility leader’s decision in an organization. It similarly seeks to outline how leadership influences organizational culture.
The study highlighted the model of consumer decision journey and relates the model with hotel industry. The study uses the case study of Galaxy Casino Hotel where primary research has been conducted in the form of questionnaire. The study was based on both primary and secondary research.
Based on the notion of how CRM is capable of producing positive effects on customer loyalty, a hotel will be selected for studying and researching the point in question here in hospitality industry, which namely Renaissance Beijing Capital Hotel. This dissertation aims to critically analyze the impact the CRM has made on Customer Loyalty in Renaissance Beijing Capital Hotel.
Relevant financial principles will be explored at length in terms of corporate decision making. Standards will be explored concerning optimal accounting objectives based on established business principles. Near the end of this analysis, background information on British Petroleum (BP) will be discussed, and related to the subject of accounting practices.
ta Collection 31 3.7.1 Data Collection Procedures 32 3.7.2 Instrumentation 32 3.8 Validity and Reliability 33 3.8.1 Internal validity. 33 3.8.2 External validity. 34 3.8.3 Reliability 34 3.9 Data Analysis 34 3.10 Summary 35 Chapter 4: Results 37 4.1 Data Collection Procedures 37 4.2 Interview Questions 39 4.3 Data Analysis and Results 41 Chapter Five: Discussion 44 5.1 Selected Participant Responses 45 Chapter Six: Conclusion 49 Appendix A: Pre-Screening Interview 52 Appendix B: Personal Interview Questions 53 References 55 Executive Summary It is no secret that proper hotel development in a city is central to the tourism and business traveller.
This dissertation reveals that the research problem can be stated as follows: to submit a report with findings and recommendations of the financial impact upon Menzies Hotel of the takeover of Cambridgeshire Moat House. The dissertation is also followed by an explanation of the research methodology.
The author will look at the latest technologies such as the internet and email. He will provide suggestions of getting the advantage of these prevalent technologies and how the luxury hotels can improve their service. Good Customers service for a leisure customer in hotels is not just setting high standards, but being friendly with the leisure customer.
Providing services is an essential part of the hospitality and the tourism industry, and are interrelated as tourism is considered the main factor for a successful hospitality industry. Hanan (2004) said that in order to benefit the development of hospitality and tourism, promotion and marketing are of importance.
46 Pages(11500 words)Dissertation
GOT A TRICKY QUESTION? RECEIVE AN ANSWER FROM STUDENTS LIKE YOU!
Let us find you another Dissertation on topic GROWTH STRATEGIES DECISION MAKING PROCESS IN LARGE HOTEL CHAINS for FREE!