Entrepreneur Reflection - Research Paper Example

The need to meet the specific demands of the clients is one of the most important indicators of success. Another issue that appears to engage the substance of the information is the value of communication within the discourse of entrepreneurship. In the course of doing business, situations arise that will require the judgment and communication ability of the entrepreneur to resolve (Kuratko, 2008). From the interview, it might be deduced that entrepreneurship generally involves a high element of risk.

The case of Efendy Susanto brings into perspective the various challenges that relate to the entire aspect of entrepreneurship. As a Customer Service Representative, Efendy finds himself with the difficult task of ensuring the satisfaction of the customers without compromising on the company’s profits (Efendy, 2012). As he explains, some mistakes can cause enormous loses and might have lasting negative impacts to the stability of the customers and the retention of their levels of trust. Efendy gives the example of a wring shipment, which would have double negative consequences on both the organization and the clients.

Normally, according to his explanation, shipments take about two months to reach the customer. This would imply that a wrong delivery would cost the customer two months of waiting and that the company would have to incur yet another shipping expense as it attempts to deliver the correct product. Ultimately, this would mean that the deliveries require utmost attention in order to eliminate possibilities of losses and customer dissatisfaction. One of the issues that come to the fore from this information is that the art of entrepreneurship is delicate and must involve the engagement of a vast network of skills in order to be successful.

For instance, Efendy cites the difficulty in making customers to understand some aspects of business such as changes in prices. Occasionally, the company finds itself in a position in which it must change its prices in order to accommodate the effects of some unforeseen developments on the market. Communicating such changes must be done in a manner that is understandable to the customer in order to avoid losing him or her to competitors. It might be argued that the effects of the changes on the market are necessarily brought about by certain forces that may not be easily predictable to the company (Baron & Shane, 2007).

The findings from this interview are consistent with various studies that have argued in favour of a strategic combination of speed and skill as some of the factors that determine the success levels of entrepreneurship. The corporate world is largely controlled by these variables. Efficiency is determined by the manner in which a business manages to meet its targets within a given time frame (Baron & Shane, 2007). This time frame may encounter challenges that expose the processes to delays and other commercial inconveniences.

This exposes the business to the risk of lawsuits from dissatisfied customers and other forms of damages. In order for businesses to avoid such inconveniences, it is important for them to develop a systematic structure