Sprint Strategic Audit - Term Paper Example

Comments (1) Cite this document
Summary
The present study would focus on Sprint Strategic Audit. Sprint Nextel Corporation was founded in 1899 in Abilene Kansas. It is the United States’ third-largest telecommunication corporation. It employs more than 50, 000 staff, and it's market capitalization is more than $67 billion…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96.9% of users find it useful
Sprint Strategic Audit
Read TextPreview

Extract of sample "Sprint Strategic Audit"

Download file to see previous pages It also sells hands-free devices, carrying cases, and batteries. On the other hand, the wireline segment offers voice services including domestic and international voice services. The company’s important recent history is its merging with Nextel. The merger was completed in 2005. At the time of the merger, Nextel was the number five telecommunication provider in the United States. Directional, portfolio analysis, and parenting. The corporate strategy of the company involves three key elements. The first one is a directional strategy, which deals with the company’s orientation in terms of growth and stability. The second one is portfolio strategy, which covers the markets in which Sprint Nextel competes with its business units; and lastly parenting strategy showing how the company’s leadership coordinates its operations and develops its products lines, as well as, business units (Hunger & Wheelen, 2007).

It also sells hands-free devices, carrying cases, and batteries. On the other hand, the wireline segment offers voice services including domestic and international voice services. The company’s important recent history is its merging with Nextel. The merger was completed in 2005. At the time of the merger, Nextel was the number five telecommunication provider in the United States. Directional, portfolio analysis, and parenting. The corporate strategy of the company involves three key elements. The first one is a directional strategy, which deals with the company’s orientation in terms of growth and stability. The second one is portfolio strategy, which covers the markets in which Sprint Nextel competes with its business units; and lastly parenting strategy showing how the company’s leadership coordinates its operations and develops its products lines, as well as, business units (Hunger & Wheelen, 2007). The Nextel deal resulted to Sprint losing $29 billion in 2007. However, the new chief executive officer, Dan Hesse, who assumed leadership in December 2007, has worked hard to turn around the company. When he took over the executive role, the company’s shares were performing poorly compared with other companies’ share operating in the telecommunication industry. In 2012, the company’s shares are up at around 122%, performing better than Apple and Google’s shares. They are second after the best performing shares, PulteGroup. According to the company’s chief executive, the past four years were the company’s recovery stage. During this period, the company retrenched a third of its employees, as well as, and shut down operations in the Nextel system since they were not compatible with Sprint’s network. 

According to the company’s leadership, the next two to three years are the investment stage, which is meant to return the company back to profitability. The company is expected to reach the growth stage and profitability in 3014 following prudent investment strategies. Even if, the company would reach growth it would be after suffering more than $50 billion losses including its write-down of Nextel, which cost it, more than $30 billion, in addition to other annual losses.

As part of the growth strategy, the company invested more than $3 billion in WiMAX broadband technology, in 2008. The investment in the new technology resulted to an increase in demand for the company’s wireless internet services. The company also collaborated with Samsung Electronics in the project. Additionally, the company formed a joint venture with cable television operators to provide TV, Cable, wireless phone and home phone in 1 package. To diversify its portfolio the company has a 49 percent stock in Virginia Mobile United States, as well as, 50 percent stake in Virginia Mobile Telecoms.

This year the company has announced that it will start serving eleven new cities and countries with its speed and power of its 4G network. This will enable customers in these regions to use their Smartphone, to share pictures, and other files using high-speed internet connectivity. Additionally, as part of efforts to grow its market share, the company unveiled Sprit Velocity, a capability meant of enhancing development and integration of motor vehicles communication systems. The tool is designed to meet its customer’s needs by enhancing communication between the drivers and passengers.
Though the company has been making billions in losses over the last a couple of quarters, the laid down growth and diversification strategies are meant to drive the company into making profits in the near future (Hunger, 2007).    ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“PIMS planning guide: making a strategic audit Term Paper”, n.d.)
PIMS planning guide: making a strategic audit Term Paper. Retrieved from https://studentshare.org/business/1403025-sprint-strategic-audit
(PIMS Planning Guide: Making a Strategic Audit Term Paper)
PIMS Planning Guide: Making a Strategic Audit Term Paper. https://studentshare.org/business/1403025-sprint-strategic-audit.
“PIMS Planning Guide: Making a Strategic Audit Term Paper”, n.d. https://studentshare.org/business/1403025-sprint-strategic-audit.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
fd
fdeckow added comment 9 months ago
Student rated this paper as
The topic of "PIMS planning guide: making a strategic audit" was impossible to find. I spent too much time to find it. Here at StudentShare, I got the best example. Many thanks!

CHECK THESE SAMPLES OF Sprint Strategic Audit

Sprint Communication

...? MGT114 Final Project Introduction Sprint Communications, established in 1991, provides technological solutions to its s, mostly businesses (both large and small) (Sprint). The clientele manage their own core businesses, while Sprint Communications assists them in the technological arena. The company’s red logo depicts the efforts and successes of its predecessors, including Centel, US Sprint and United Telecommunications. The company follows aggressive strategies as far as growth is concerned and offers a diverse range of products. In 1880’s the company became the leader in telecommunications sector and for the first time in U.S, provided a 100% fiber optic cable...
10 Pages(2500 words)Term Paper

Strategic Audit For Lowes

...Running Head: Strategic Audit For Lowe's Strategic Audit For Lowe's By ____________________ Current Performance History: Founded in 1946 by H. Carl Buchan, the company was initially a small retailer, selling bathroom products and even those that are not related to the households. Lowe's sooner became public in 1961 and this time having contracts and deals with people related to house building as it had started taking off in U.S. The company eventually identified itself as a complete provider of home construction and innovation products, it is having a wide range of products from electrical products to the showpieces, from paint to furniture. The company identified itself...
12 Pages(3000 words)Essay

WalMart Strategic Audit

...Strategy Audit: Wal-Mart Stores s Introduction: According to Ajayi " Several factors such as distance time, culture, history, demographics and the internal and external forces are needed to adjust in order to undertake an effective change process." (David, p.51) Most of the companies experiencing hyper growth rely on the strategic management and flexible business model in order to undertake effective change strategies. But it should also be kept in mind that the strategic management undertaken in a haphazard manner could be harmful for the business. According to Cook and Ferris the practices of high-performing firms reflect a more strategic orientation and longer-term focus. (P.454) The process of strategic management has proven... to be the...
8 Pages(2000 words)Essay

H-D Strategic Audit

...Harley Davidson- Strategic Audit INTRODUCTION The present paper is an audit report on the Harley Davidson group, which initially aims to focus on analyzing the existing, strategic, critical and influential factors on the company's operation. The report subsequently focuses on proposing possible alternatives to these current practices and methods, and ascertains the feasibility of adopting & implementing each of these alternatives. It also focuses on how to implement the selected alternatives and also provides guidelines to evaluating the performance of the affected entities upon the implementation of the alternatives and provides a framework for maintaining these options...
9 Pages(2250 words)Essay

Strategic audit

...Strategic Audit Table of Contents I. Current Situation 3 II. Corporate Governance 4 III. External Environment – Opportunities and Threats 6 IV. International Environment 7 References 12 I. Current Situation A. Current performance In the year 2006, the performance of the company was quite satisfactory in terms of revenue generated, return on investment, market share and profitability. In 2005, the total revenue of the company was $81.5 billion with an operating margin of 11.5 percent. Growth had been noticed in the earning per share as it reached to $2.72 in 2005. Growth was also visible in the net profitability of the company which was $5.8 billion or 16.7 percent in 2005. Hence in 2005, the company...
7 Pages(1750 words)Case Study

Strategic Management (Strategic Audit/Case Study

...of the competition and industry costs, strategic objectives, degree of differentiation, switching objectives, and exit barriers. This force reflects the competition within the industry. Rivalry among industry is about the intensity of competition among the organizations. The global IT industry has some of the biggest players. For example to name a few IBM, Intel, HCL, Microsoft etc. all belongs to the same industry. Hence the intensity of competition within the industry is high. Table I – PFM in GIS Threat of new entrants High Threat of substitutes Low Bargaining power of suppliers High Bargaining power of buyers High Intensity of competition within the industry High (Source: Author’s Creation) Business level...
7 Pages(1750 words)Essay

Strategic Audit

...Strategic Audit Required Structure for Assignment Strategic Audit (FINM012) Assessment WorldCom Case Study Submitted by: and ID) 2013/2014 Introduction In past few decades, the business world has encountered a number of accounting scandals, which had led to disastrous consequences for global economy and companies. The renowned company called WorldCom, which was regarded as the second largest long distance telecommunication company, had met its downfall in 2002 when it filed for Bankruptcy Protection. This was recorded as the largest filing in history of United States. The essay elaborates reasons behind the collapse of WorldCom in details, portraying the role of each...
11 Pages(2750 words)Essay

Strategic Management - Strategic Audit Format

...STRATEGIC AUDIT FORMAT Strategic Audit Areas Describe Industry situation 1. History, Development, Issues Industry History 1975 Introduction of the first microcomputer which was known as the Altair. 1975 Announcement of the very first supercomputer which was called Cray-1. 1976 A minicomputer was introduced by the Digital Equipment Corporation. This became very popular and the minicomputer was termed as the DEC VAX 11/780. 1977 Apple Computer was founded by Steve Jobs and Steve Wozniak. 1978 An electronic spreadsheet for the Apple computer was developed by Bob Frankston and Dan Bricklin. This was known as VisiCalc. 1981 IBM PC was introduced by IBM. 1984 The Macintosh was...
19 Pages(4750 words)Essay

Strategic Audit Michael Hill

...COMPANY STRATEGIC AUDIT – THE MICHAEL HILL COMPANY By Location Strategic audit of Michael hill Executive summary Michael hills limited are an international company that was started and is jointly owned by Michael and his wife Christine. The company owns the brand name ‘Michael hills’ and deals with jewelry. It was started in New Zealand and grew to open a chain of stores in other countries including America. A strategic audit of the firm will require access of the company’s books of accounts that is economic data from annual reports, market data and financial disclosures. Among the tools relevant for the audit include...
3 Pages(750 words)Essay

Dell Strategic Audit

...Speech affiliation Speech: Dell Strategic Audit I am going to take you through Dell Inc. and discuss a brief strategic audit. In addition, I will take you through the strengths and weaknesses associated with Dell Inc and incorporate various strategies they have had in place to attain competitive advantages. As we all know, Dell was founded in the early 1980s by Michael S. Dell. During that time, the main goal was to be the leading desktop computer supplier globally. Dell has been a leading supplier of items associated to computer systems. Most people preferred them since they offered their products and services at low-cost. After twenty years in the industry, Dell...
2 Pages(500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Term Paper on topic Sprint Strategic Audit for FREE!

Contact Us