Incentives Incentives refer to any offer (financial or otherwise) that is made to the sampled respondents for purposes of encouraging them to participate in the research fully (Guyll, Spoth & Redmond, 2003). It has been argued that in addition to enhancing the response rate of respondents in a survey, incentives also improve the quality of responses provided (Harhoff, 1996). The quality of responses arguments comes from the conviction that incentivised respondents understand that there is some attached value to the research questions, and would therefore be more keen when filling in the questionnaire.
The debate on whether incentives represent an undue influence that is corruptive in nature is widely discussed in literature by authors who include Titmuss (1997), Wilkinson and Moore (1997), McNeill (1997), Grant and Sugarmann(2004), and Grant (2002) among others. Grant and Sugarman (2004), for example, note that incentives are considered unethical in some cases because they have some coercive power, which means that the respondent are not as objectives as they would otherwise be. In their own research, Grant and Sugarman (2004) found out that incentives do not necessarily have to corrupt the respondents’ judgement.
Guyll et al. (2003) also indicated that in some cases, researchers offer incentives based on the recognition that responding to research will cost the respondent in terms of exposing his details or spending his time resources providing relevant data to the researcher. With the preceding indicated arguments about the ethical nature of incentives in mind, this research sought to incentivise the respondents by letting them participate in a research, which could have an impact in the future of elearning in Saudi Arabia.
The incentive was communicated to all respondents in the questionnaire’s cover page. Such decision was inspired by McDowell et al.’s (2015) view that most respondents are just as happy to contribute to a better future and do not necessarily need to be rewarded or incentivised in any other way. Beside, some of them might be uncomfortable with prevailing situations related to the research topic, and are therefore convinced that their contribution to research will make the situation better.
As has been indicated in the literature review section, the user intention of LMS may be high among female academic staff in Saudi Arabia, but that does not necessarily equate to widespread use of the same. External variables, for example, the availability of technology, may lead to a situation where differences between the intention of use and the actual technology use become evident (Park, 2009). The gap between user intentions and the actual use therefore implies that the users may have an interest any research that may enhance the use of LMS in teaching.
This preceding argument therefore supports the rationale of the non-monetary incentive used in this research. Specifically, the respondents too may have an interest in any developments registered in the research area, and therefore, may find such interest inspiring enough to make them provide quality responses for the survey. Perception of support and faculty desire to teach Perception has varied definitions in literature. Hill (2001) for example defines it as “the process of interpreting and organising the environmental information received by the senses” (p. 124). On his part, Galotti (2009) defines perception as the “process that makes sensory patterns meaningful” (p. 5). Although different words have been used by different authors to define perception, several similarities from the two definitions quoted above.
One, that perception is a process, and second, that perception is related to how human attach meaning to the information they receive either through sight, hearing, tasting, touching or feeling. Griggs (2010) explains subject further and indicates that perception depends on a person’s psychological processes, which involve emotions, motivation or memory.
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