Sports Management - Sponsorship Proposal - Assignment Example

The ability of developing a winning sponsorship proposal is fundamental toward getting a sponsor. A sponsorship proposal is an important document in the process of seeking for sponsorship that leads to a marketing partner (Milne & McDonald, 1999). The process of creating an effective sponsorship proposal is a demanding and misunderstood facet but most asked for.Plone Conference 2014 is one of the biggest Plone events in the world. The Plone Community through the support of the Brazilian Python Association and important sectors in the Brazilian government will have the opportunity to host the event.

The event will be held concurrently from the month of October 10th to 12th, incorporated with training sessions, followed by sprints. The EventThis event stands as one of the most recognised events in the Plone Content Management System (CMS). The target audience for the event are developers, managers, agencies of the government, students, education institutions, and any party interested in learning about technology. As a result, the event brings together the leading developers and contributors around the world and enable them share relevant success stories.

Other Plone events were held in Arnhem, San Francisco, Bristol, Budapest, Washington DC, Naples, Seattle, Vienna, and New Orleans. SponsorshipThe event is a non-profit event and the revenue collected will be raised by sponsors. The sponsorship packages offered vary and suitable for various organizations and the target group. The sponsorship plan for the conference offers maximum exposure to the technical audience. Sponsorship PackagesWhat is the need for sponsor?The initiative of sponsoring the Plone Conference 2014 will enable an organization reach an audience of developers, software engineers, managers, investors, and service end users from more than 30 countries in the world.

The conference will enable the sponsor toJoin an advanced technological event with government and international companies Learn and share the secret to successEmpower its teamSet of connections with other companies and organizationsLeverage its business in the market nicheRecruit new innovative developers who will reinvent the sponsor’s businessProvide products and servicesRealize brand recognition.Sponsorship PackagesDiamond LevelThis category is available to sponsors who can meet an investment of US $ 18,000 but limited to four sponsors.

The sponsor will enjoy a prominent space in exhibition hall (4 M²). At the same time the brand exposure through logo placement in Plone conference web sites, conference rooms, tot berg insert, conference guides for mobile devices, twitter announcements, and joint announcements. In the job fair platform, the sponsor will enjoy reserved table for recruitment as well as an ad as a company recruiter in conference websites. Furthermore, the sponsor will have 10 conference passes and 10 training passes.

Platinum LevelThis level is entitled to sponsorship investment of US $ 8,500 and only limited to four parties. The sponsor will be entitled to space of 3M² in the entrance hall. Its brand will be exposed to logo placement in the Plone conference websites at the footer page, conferences rooms, tote bag insert, conference guides for mobile devices and twitter account announcements. The sponsor will have an access of table reserved recruitment and ad in the conference websites as a company recruiter.

Furthermore, it will enjoy 5 conference passes and 7 training passes.Gold LevelUnder this level, the sponsor enjoys an investment portfolio of US $ 4,500 but only limited to eight sponsors. As a result, the sponsor will be entitled to a prominent space of 2.25 M² at the entrance hall. The brand logo of the sponsor will be placed in the Plone Conference websites at the footer page, in conference rooms, tote bag inserts as well as the twitter accounts of the client. The sponsor will also enjoy 3 conference passes and 5 training passes.

ConclusionThe various levels of sponsorship offer equal opportunity to the sponsors. Through the sponsorship program, the sponsors will develop their brands and benefit from the Plone Conference (Freedman, 2013). ReferencesFreedman, J. (2013), Dream Jobs in Sports Management and Administration. Rosen Publishing Group, Inc., New York, NY; U.S.A.Milne, G. R. & McDonald, M. A. (1999). Sport Marketing: Managing the Exchange Process. Jones and Bartlett Publishers, Inc., London; U.K.