Position of Comcast Corporation in the Environment - Assignment Example

This justifies why in its value statement, ‘As we shape the future of media and technology, our 139,000 employees strive to earn the respect and trust of our customers, our shareholders and members of the communities we serve’ has captured major stakeholders including shareholders, employees, clients and the general public. Nonetheless, from this value statement, it is evident that the primary stakeholders of the company are employees, customers, and the public. It highlights what needs to be done to each of these stakeholders based on their diverse demands, interests, and expectations.

Actually, the consideration of the welfare of these stakeholders is very important. It is a good decision that was made by the management because it can help in motivating everyone to enable the company to achieve its objectives. Personally, I am convinced that the company’s value statement is in alignment with the demands of its primary stakeholders. By stating that it is committed to earning respect from them, it is proven that it is not focused on profit-maximization, but cares about each of its stakeholders.

I believe that this has been the driving force in the company because it has been taking a lot of measures and initiatives to satisfy its clientele. This has been achieved by offering exceptionally high-quality services at affordable rates at all times. Although it has been accused of focusing too much on profit-making, the truth is that the company treats its stakeholders in a better manner.