The study would aim at answering these research questions: How does e-commerce such as Amazon affect the economy? What economic factors are the reason for the decline of retailers and department stores such as JC Penney and Staples?…
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It is evidently clear from the discussion that external economic factors have often been argued to influence operational efficiencies of contemporary organizations that further cause negative implications for the organizations’ competitive sustainability within the industry context. In this regard, the economic factors can be considered as one of the major influencing factors having strong negative impacts on the organizations while performing business operations in the overseas markets. For instance, the business decline of few leading retailers and departmental stores such as J.C. Penney Company Inc. (JCP) and Staples Inc. (Staples) has been witnessed as the recent illustrations of impacts caused by economic factors on business stability and sustenance. Emphasising the influence of economic factors, the primary objective of this report is to identify and critically analyze the key economic factors responsible for the decline of retailers and department stores such as JC Penney and Staples. In this regard, the report also tends to assess each key economic factor to have a major influence on the multinationals while performing their business functions in the overseas locations. In addition, the report also critically discusses the negative scenarios faced by these widely renowned retailers and departmental stores owing to the economic factors operating in their external business environment. The emergence of globalization has been observed to improve the business performance of the firms irrespective of their inhabiting business industry.
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During the height of the transatlantic crisis in 2003, Franco-British relations declined due to several disputes and conflicts on foreign policies over the European Union (EU) and the U.S. This includes the incident where France was held responsible for British casualties in the war in Iraq.
Pepper Superbowl Ads and Dr. Pepper “Cake” ads. The primary objectives of all the aforementioned advertisements are to gain the attention of the reader, to sufficiently stimulate the consumers’ interest to purchase the product and to gain bigger sales (Making Sense of Advertisements- What is the Ad Trying to Do?
Many institutions – manufacturers, whole-salers, and retailers – do retailing. But most retailing is done by retailers: businesses whose sales come primarily from retailing”. (Chapter 13, p.367) Companies such as Wal-Mart, which lead the retail industry have now become household names and has become an integral part of our culture.
JC Penney and Target Corporation, the two companies which shall be assessed, are both retail companies that sell general merchandise for the individual and household consumers. The first Target store was opened in 1962 although its predecessor department store dates back to the early 1900s (Target, 2011).
While taking into consideration the amount of capital required and any barriers to entry, the company should weigh between the advantages and disadvantages of the various types of industries. A thorough analysis of this information should form the basis of deciding whether the company should operate in the low, medium or high concentration ratio (CR) industry.
These retailers use different communication styles to launch market and sell their products. These companies face stiff competition from their counterparts and are driven by the need to implement dynamic methods of maintaining their markets. Table of Contents 1.0Introduction 1.1Background of JC Penney 1.2 Background of Sears 2.0 Comparison of Communication Styles 2.1 Perceived audiences of each company 2.2 Websites 2.3 Press Releases 2.4 Advertisements 2.5 Public Relations/ Community Citizenship Activities 3.0 Conclusion 1.0INTRODUCTION: 1.1Background of J.C Penny J.C.
THESIS STATEMENT The research paper is based on making comparisons between two retail organizations namely JC Penney and Kohl’s with respect to product varieties, prices, store locations, customer services and store layout. In order to compare the two retailers, five items have been selected.
To put it simply, phantasmagoric can also be understood as a consistently varying view made up of distinctive elements. Hence, the viewer perceives it as an illusory and mystic article. Historically, the term phantasmagoric was associated to magic, as these paranormal projected actions required phantasmagoric effects to make them a successful sensory experience.
In addition to the brick-and-mortar stores, J.C. Penney also sells merchandise through its online portal jcp.com. The retail chain promises to provide customers a vast array of private, national and exclusive
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