We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Individual Project ( Market Strategy) - Research Paper Example

Comments (0)
Debra Pilla February - 2011 Retail Book Market Strategy In the ever changing publishing market, the retail book industry has finally met it’s demise. Heavily steeped in transition, the nook of brick, stone, and mortar is reaching it’s final days to online competition…
Download full paper
Individual Project ( Market Strategy)
Read TextPreview

Extract of sample
Individual Project ( Market Strategy)

Download file to see previous pages... We have transcend our thoughts to finding bargains online, and that includes purchasing books at a deeper discount. For all the luxury retail offers, like browsing through the aisles of books neatly showcased for us to admire, and the sheer pleasure of physically opening the pages of a book to see the quality of your purchase, this dinosaur is a sad reality. Welcome to the world of e-books! Many e-book publishers in the states are receptive to lower cost output, without the revenue loss of returned print book inventory. Unfortunately, United Kingdom publishers do not express the same ideals as their American counterpart. They view the digital world of e-books as risky, with higher cost, and less opportunity in the long run. The transformation of e-books in the United Kingdom are slow. This fear is from the potential of revenue loss on hard book and paperback book sales. Yet the European industry needs to take a second look at their nearsightedness. Electronic devices are here to stay, and for good reason. Surely the initial cost for an e-book is worth the price, and the long term value it serves Page -2- is endless. Not only can you install more than one electronic book, you have a choice of font sizes as well. Just think, if you are an avid reader, you won’t have to make countless trips to the bookstore to purchase a hard cover book or a paperback. The e-book tablet is lightweight, smart looking, and cost effective for the long term. If the United Kingdom does not keep up with the future of new technology, there will be consequences down the road, both economically and environmentally. Let’s take a look at the environmental impact that hardcover and paperback books have on our eco-system. Although publishers are conscience of the paper mill effects on our depletion of trees, recycled paper for hardcover books and paperback books have become more popular over the last ten years or so. Waste Management landfills are increasingly having a negative impact, where the consumer is not mindful to recycling the books. We as consumers must think about the long term effects that paper has on our environment. There’s also the negative side to the handling and discarding of electronic systems in our environment as well. Lead and mercury breathes toxins into the air and water. That’s why we need recycled solutions for all electronics instead of shipping them to another country and destroying their home land with our waste. Technology is growing rapidly, and changing every day, so it is imperative for all of us to be responsible for the welfare of that change. The trends of advance technology go beyond the adult reader. Teenagers are getting the full grasp of e-book’s easy access, compared to print books. We will also see in the near future, that hard cover books will become obsolete in the classroom. Technology demands that reading behavior and patterns have to change. The higher margins set in the publishing industry can only stimulate the market. Already the states see an upswing of e-book sales of 4% from 2009, and the percentage of sales continues to grow. Page -3- Price strategy as well as digital distribution, must be a long term goal in order for this new technology to work it’s way into the mass market. Fear of the unknown is hardly a matter of time. Hard cover books will continue to sell despite e-book distribution. But European Book Publishers, including the ...Download file to see next pagesRead More
Comments (0)
Click to create a comment
Fin 630 Unit 4 individual project China business culture
Notwithstanding the availability of a high population, which translates to a more diverse market, there are several aspects of business culture that an organization needs to understand, before making a long-term investment decision in China. Such cultures include avoiding discussing business maters during meals, avoiding tipping government officials, arriving in time, slow business decision making process and making appointments.
3 Pages(750 words)Research Paper
MGT Individual Project 5
It is required at all levels of the organization. The study also discusses the importance of the research process suggested by Sekaran & Bougie for conducting any research work. It reflects that the step by step procedure mentioned by Sekaran & Bougie in the research process helps in increasing the reliability of the research.
8 Pages(2000 words)Research Paper
FIN Unit1 - Individual Project
ACME is a US based multinational enterprise. The objective of the study is to develop a Greenfield production facility for the organization in either Italy or in Turkey. Italy is the member of European Union. On the other hand, Turkey is not the member of European Union.
5 Pages(1250 words)Research Paper
Individual project
The social relationships of diverse group members and the relationships of rank, authority, and making of diversity impact a firm’s performance at micro and macro level. Opinions of different and distinct work groups affect cognition, emotion, and behavior
5 Pages(1250 words)Research Paper
BUS Unit1 - Individual Project
That is from the point of view of the economy as a whole. Microeconomics deals with the rational decision making of individual households or the producers that are a part of an economic
4 Pages(1000 words)Research Paper
Individual paper: Personal career strategy
In addition, finance is also linked with accounts and as a result of that one can also explore the areas such as accounting and underwriting
9 Pages(2250 words)Research Paper
Individual paper: Personal career strategy
(MULLEN, 2009). Financial consultant comes under a wider range of professionals who are entitled, as per law, to render financial services to their clients. Other professions included in this are brokers, financial planners, investment advisers,
8 Pages(2000 words)Research Paper
Individual Project 4
Many of the cases touching on ethical standards relate to criminal statutes, and in that line, this paper will explore three real cases
5 Pages(1250 words)Research Paper
Individual Project 5
, a leader should focus on a number of best practices for the technique of negotiation, such as focusing on: a problem as opposed to an individual; long-term relationships and mutual satisfaction; considering the alternatives; emphasizing on the significance of a win-win
5 Pages(1250 words)Research Paper
Individual Project
Coca-Cola has distinct marketing strategies that make its presence vividly visible across the globe. It sponsors major events around the world, making the brand popular globally. FIFA World Cup, a football tournament bringing together teams
2 Pages(500 words)Research Paper
Let us find you another Research Paper on topic Individual Project ( Market Strategy) for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us