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Proposal - Research Paper Example

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Summary
People from various forms of life have formed social communities that have been used as the basis of sharing information which are enclosed in pictures, comments, likes and general posts. The use of…
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Research Proposal Topic: The impact of social media on human behavior Introduction The emergence of social media platforms has spawned a new wave ofcommunication. People from various forms of life have formed social communities that have been used as the basis of sharing information which are enclosed in pictures, comments, likes and general posts. The use of such platforms has drawn a lot of criticisms and support in equal measure making the matter to be very controversial. Any form of information that is share through the social media has the ability to reach many people at the same time is subject to many responses irrespective of whether the information is based on facts or myths. This research proposal aims at establishing the impact that the use of social media as a means of communication has had on human conduct and behavior.
Background information and problem statement
A number of issues have been presented in favour of continued use of social media as a means of communication. Some of the arguments include quick means of information delivery, promotion of business operations, aiding learning in schools among other views. Arguments against the use of social media include loss of privacy, identity theft, loss of face to face interaction among others. However there is less information that can be used to defend either stand on the impact of social media on human beings and this forms the basis for this research proposal.
Hypothesis and research questions
Hypothesis 1
Social media has negative influence on human behavior.
Hypothesis 2
Specific needs of human beings affect the use of social media.
Hypothesis 3
Some social media platforms are more reliable than others.
Research questions
1. What are the specific human needs that affect the use of social media?
2. Is the use of social media having negative impact in human behavior?
3. Which social media platforms are regarded to be more reliable than others?
Study population and sampling
The study population will range between 50 and 100 and will mainly consist of college students who are active users of social media. The sample will be random sampling.
Data collection methods and instruments
The methods that will be applied in data collection will be based on both secondary and primary sources. This will include the use of questionnaires with open end questions presented to students who use social media as a means of communication, personal interviews aimed at receiving direct feedback from various categories of people and online research on the topic.
Statistical analysis
The statistical analysis will take into consideration the variation between the qualitative and quantitative data. Quantitative data will be done by computing the mean and standard deviation of all the values. Correlation coefficients between human behavior and usage of social media will be taken into consideration. Linear regression will also be undertaken when analyzing the specific cases where social media influences the behavior of human beings. Analysis of the content from in depth interviews will form part of the qualitative analysis.
Bibliography
Harry Phillips, Patricia Bostian. The Purposeful Argument: A Practical Guide, Brief Edition. 2014. Print.
Wankel, Charles. Educating Educators with Social Media. Bingley, UK: Emerald Group Pub, 2011. Print.
Zarrella, Dan. The Social Media Marketing Book. Beijing: OReilly, 2010. Internet resource. Read More
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