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Problem definition - Assignment Example

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As the second largest supermarket, it is well established with 1725 branches in the two countries. Safeway specializes in selling consumer products such…
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Problem definition

Download file to see previous pages... The main competitor of the Safeway is Wal-Mart, an external force that affects any grocer. The supermarket offers quality goods and affordable prices. The prices usually drop by a reasonable percentage in every market that Wal-Mart enters (Seth & Geoffrey 178). Wal-mart focuses on economies of scale to enhance their market share.
The growth of the Blackhawk network is evident in the expansion of Safeway. It is important to remove the personalized price and replace it with a reasonable price to favor diverse consumers. It is also necessary to maintain the quality. The customer service must be improved to favor the people from all the classes. Apart from the high prices, many customers have complained of the decline of the customer services. Food such as sandwiches takes long getting prepared. Consequently, it is important to train the personnel to improve their work ...Download file to see next pagesRead More
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