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E-business( i will upload the topic for the writer) - Essay Example

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Name: Institution: Tutor: Date: Online vs. offline business Naturally, many people think business operates through physical buying and selling where the buyer and seller meet and negotiate on the product. Clothing business is one of the most popular activities in the economy…
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E-business( i will upload the topic for the writer)
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E-business( i will upload the topic for the writer)

Download file to see previous pages... The cloth line, sales people have the option of searching for the customer physical premises and deliver the product. In offline selling, the sales person physically identifies the need. For example, the clothe seller may notice that there many new born in the region therefore, decide to major on the present opportunity otherwise one may be wasting time trying to sell school uniforms. On this stage, the seller focuses on the customer needs, evaluates the suitable cloth to fit in well, and then prioritizes the customers (Goldman Sachs Group, 2012:24). It is advisable for the seller to let go off those not likely to buy to save time and other involving resources. The next step is the physical contact with the buyer. The seller uses communication skills to create interest from the first conversation. In this stage, the seller uses humor to make the process interesting and grab customer attention. The seller states the purpose of his visit clearly and time factor is put into consideration not to waste customers’ time (Reynar, Phillips, & Heumann, 2010:418). When presenting, the seller focuses on the benefit and qualities of the cloth. Allow the customer to ask many questions and wear a smile on your face. At this stage, he seller may face objections from the customer therefore, one should be able to handle customers’ worries and provide alternatives. ...
For Pike to contact a successful online business, it understands the business obligation since its sales force will be performing transactions online. It is very keen not to incur looses from fraud or even viruses. Online business requires Pike to poses clear information and guidelines on order placement, delivery, warranties, refunds, and security. Privacy is also of high importance. The technological change is affecting and influencing the mode of selling and purchasing of goods and services because customers can access products and services in the internet. Even though the customer and the seller are not in the same place, they are able to conduct a business transaction (Marilyn & Judy, 2010:217). Pike has a website where it displays information about the available clothes, size, quality, theme, fabric characteristics, colors, and even price. The online seller has to prospect customers and send them to the website. Pike has to identify with the customer need and therefore, step in to satisfy it. Pike strategizes and outdoes competition since so many products are available online. Once a prospecting customer opens the website, Pike is able to establish a rapport. The rapport may emerge from the speed of downloading items and information, its aesthetics and navigation. Every activity a customer performs on the website is an opportunity to establish rapport. To establish on this, the site is friendly to the customer from the first instance. For example, the customer is able to find all the information required about a dress, the site downloads images first and provide an interactive platform where customers can post questions and recommendations. The site is ...Download file to see next pagesRead More
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