Nobody downloaded yet

Competing in the Global Marketplace: SonAngol Limited - Term Paper Example

Comments (0) Cite this document
The author examines how SonAngol Limited plans to expand its operations to other countries and states that it must make sure that the product selected is having export possibilities. For that, it must analyze different products that are available for export and top among them should be selected…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER96.4% of users find it useful
Competing in the Global Marketplace: SonAngol Limited
Read TextPreview

Extract of sample "Competing in the Global Marketplace: SonAngol Limited"

Download file to see previous pages Son Air is an Airline company of SonAngol Limited. SonAngol was started in the year 1976 and is the national leader in the field of oil and gas reserves in Angola. The main business activity of Son Air is to support the oil industry. The company has a unique business strategy which helps it grow very fast. “Over time, Son Air plans to branch out into yet other new markets. And to successfully venture into those new areas when the time comes, we are already setting up flexible management structures so that we can respond rapidly to changing conditions and maximize our efficiency. This strategy will enable Son Air to survive and prosper, and to be ready for the time when we have to compete with local and foreign companies.” (SonAir is a client-oriented business: We put the safety and comfort of our clients first, 2006). Son Air is now planning to enter into Asian markets. Before implementing the expansion, there should be well-organized planning and also an in-depth study of the market and geography should be conducted. As the global market is more competitive, a global competitive strategy should be designed which will help the company to enter the Asian market easily and survive there. 
Before taking a decision to enter the Asian market, a detailed study of the internal and external business environment should be conducted. Internal environment analysis includes a market study of various internal factors like planning, organizing, implementing and controlling the activities in order to make the international expansion successful. External environment analysis includes the study of various external factors like economic environment, political environment, the legal system, cultural environment, business environment, religious environment, and competitive environment…etc in the country where the company is going to expand its business operation. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(Competing in the Global Marketplace: SonAngol Limited Term Paper - 2, n.d.)
Competing in the Global Marketplace: SonAngol Limited Term Paper - 2. Retrieved from
(Competing in the Global Marketplace: SonAngol Limited Term Paper - 2)
Competing in the Global Marketplace: SonAngol Limited Term Paper - 2.
“Competing in the Global Marketplace: SonAngol Limited Term Paper - 2”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Competing in the Global Marketplace: SonAngol Limited

UPS and Global Marketplace

...?UPS and Global Marketplace Globalization basically reflects the current economical and social situation. It influences us every day directly or indirectly. In the highly competitive world especially in recent days if the company don’t think and work globally they will not gain any competitive edge over others. So to stay competitive and successful they must follow the global trends. They must be competent enough to handle new challenges in the market by generating globalization process. Logistical companies are more engaged with the outside business cooperators and they are more inclined on low cost and high quality. The...
8 Pages(2000 words)Term Paper

Global Marketplace

...?Global Marketplace Table of Contents Introduction 3 The Global Work Markets and Virtual Employees 3 Brief overview of international HRM 5 International Human Resource Management for Virtual Teams 6 Reference 9 Introduction The 21st century planet is a global platform that promotes fast change and rapid development. As an emerging trend, it has to be highlighted that the concept of global marketplace is fast emerging in the recent times. Organizations of multinational, transnational as well as international orientation are increasingly looking forward to deriving competitive advantage by significantly reducing operating as well as other project related costs. In order to capitalize on the cost reduction benefits that might arise... from...
6 Pages(1500 words)Dissertation

International Business - Global Marketplace

... and learning. BIBLIOGRAPHY Anand, J., & Delois, A.,(2002) Absolute and relative resources as determinants of international acquisitions. Strategic Management Journal 23(2), 119-134 Anderton. A., (2006) Economics. 4th Edt Causeway Press Charles W.L.Hill. (2007). International Business. Competing in the global Marketplace. McGraw Hill, International edition. Chen, S., & Hennart, J., (2002) Japanese Investors choice of joint ventures versus wholly owned subsidiaries in the US. The role of market barriers and firm capabilities. Journal of international Business studies, 33(1), 1-18 Cheng, J. L. C., & Bolon, D. S. (1993). The management of multinational R&D: A neglected topic... ., et al...
8 Pages(2000 words)Case Study

Competing in the Global Marketplace

...ID 19714 Academia Research Order No. 240115 07 September 2008 Word Count: 1950 Competing in the Global Marketplace Table of Contents: Introduction: It is believed that innovations and path to success start from home. Organizations which are successful in the global markets for their products and services, and have excelled in governing a multi-country, multi-cultural, multi-lingual, multi-political, and multi-regulatory organization system, definitely have a strong business foundation in their respective native countries. Michael Porter presented a model (popularly known as Porter's Diamond) on influencing factors that make an Industry in a Country more competitive at a...
6 Pages(1500 words)Essay

Competing In The Global Arena

...Competing In The Global Arena Apple Computer This research based on global Apple company whointend to launch new computer product. This research will equally focus on global trends with the help of SWOT analysis. Case Issues of Apple Products Core Competency (CI#1): Apple design, develop and market numerous product and service lines. They sell their products to education, consumer creative professional, business and government customers. As apple appears to show many products and conduct business on dissimilar segments, it is lawful to speculate what the company is actually good at Too much variety is precisely what compressed Apple. Cannibalization...
17 Pages(4250 words)Essay

The Global Marketplace

...Starbucks The product that I have selected is 'Starbuck's' coffee. Starbucks is known to be a premium specialty coffee providers. They are one of the hot sells in America with one shop every few blocks away and have a wide range of global markets as well selling in 27 countries. Germany and Australia are too of the places where Starbucks has been very popular. In Germany the product is doing amazingly well. There are various reasons for that. For one thing Starbucks has made customized website in German for them. This shows that they are extending and making an extra effort for the Germans, this attracts them. They always put people before the product and this has ensured success for them locally as well as internationally. Even... The...
3 Pages(750 words)Essay

Competing in the global arina

...10 February 2008 Competing in the Global Arena Gigantic flows of capital and technology have stimulated trade in goods and services. Technology helps to connect geographical regions and improve financial transactions. This new system of relations influences the internationalization of trade and finance, the increasing power of transnational corporations, and the enhanced role of international economic institutions like the IMF, the World Bank, and the WTO. Free trade proponents assure the public that the elimination or reduction of existing trade barriers among nations will enhance consumer choice, increase global wealth, secure peaceful international relations, and spread new...
4 Pages(1000 words)Essay

Competing in the global arina

...Globalization and Business Today, technology is synonymous with globalization. With technological innovations influencing every arena of our life, the world has become a global village. It has shrunk in size and is accessible with the click of a mouse or a touch of a button. Sitting in one corner of the world, a corporation can carry out trade and business in another remote part of the world. Globalization forces everyone to compete with the cheapest producers, transport the best products to every corner of the world, adopt the best business practices and make the world and ever-evolving and interesting place to live in. Globalization is a current term for the horizontal and vertical integration of manufacturing and trade... population must...
4 Pages(1000 words)Essay

International Business Competing in the global marketplace

...barriers is that they are restrictive and detrimental to the cause of free trade. Q3) The United States is a net debtor nation and hence the FDI flows into Japan are lesser than the FDI flows into the US from Japan. Moreover, the attractiveness of the US market for its consumption patterns and its sheer size make for businesses from all over the world to invest in the US. The implications of this trend would be that more and more businesses in the US would be owned by Japanese and may not be good for the US economy in the long term. Q4) I would recommend setting up a wholly owned subsidiary in Europe as this would lead to a case where my firm can make use of the local subsidies and also leverage on the fact that the technical...
4 Pages(1000 words)Essay

International Business: The Global Marketplace

... W.L. and Gareth R. Jones. Strategic Management : An Integrated Approach. 6th ed. Boston, MA: Houghton Mifflin, 2004 Hill, Charles W.L. International Business: Competing in the Global Marketplace, New York: McGraw Hill, 2005. Lamborn, Alan C. & Joseph Lepgold, J. World Politics: Into the 21st Century. Upper Saddle River, NJ: Prentice Hall, 2005 Wittkopf, Eugene R, Charles W. Kegley Jr, & James M. Scott. American Foreign Policy. 6th ed. Belmont, CA: Wadsworth/Thomson Learning, 2003 Globalization & income inequality  International Business: The Global Marketplace Introduction Globalization is a mere abstraction to...
12 Pages(3000 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Term Paper on topic Competing in the Global Marketplace: SonAngol Limited for FREE!

Contact Us