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Leveraging Baldridge at AtlantiCare - Assignment Example

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The assignment "Leveraging Baldridge at AtlantiCare" focuses on the critical analysis of how the categories of the Baldrige Criteria relate to strategic challenges faced by AtlantiCare. Various categories found in the Baldrige Criteria relate to strategic challenges…
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Leveraging Baldridge at AtlantiCare
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In overcoming the strategic challenges, different customer activities were rolled by AtlantiCare in their planning processes. This is done by carrying out focus groups, gathering data from web users, and analyzing trends in the call center. The Access Center established by AtlantiCare in 2006 is a good example of the benefits used in overcoming the challenges. The Center was established after research conducted by a focus group stated that customers were frustrated when navigating and using the healthcare system (Duarte, Goodson, & Dougherty, 2014, pg. 27). This effective approach resulted in AtlantiCare increasing its revenues, getting high market share and increased satisfaction from their customers.

Other organizations can learn that providing quality and constant improvement in the healthcare field is vital. These organizations need to make sure that their customers are well satisfied and served according to their needs they have. Moreover, offering effective healthcare is necessary. These organizations should realize that they need to improve community wellness and health by offering better services. Additionally, by training and recruiting well and qualified staff will enhance performance in these organizations as seen in AtlantiCare.

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