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Yahoo and Amazon: Building a Competitive Advantage - Assignment Example

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In the paper “Yahoo and Amazon: Building a Competitive Advantage” the author focuses on Yahoo and Amazon, which are one of the biggest multinational companies that have implemented strategic planning to maintain sustainability and sustain its competitiveness…
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Yahoo and Amazon: Building a Competitive Advantage
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Download file to see previous pages  Six new business development of Amazon are advancements in the delivery service of internet retail, one employee engagement development, and three hardware innovation developments. Amazon Prime Pantry and Amazon Fresh are the two improvements in internet retail delivery service. Amazon Pay to Quit is employee engagement development. Finally, Amazon phone, Amazon Fire TV and Amazon Dash are three hardware innovations developments.
Yahoo is an American multinational company provides internet services to business and users. The main headquarter of Yahoo is in Sunnyvale, California. The company is known worldwide for its search engine and Web portal. Other related search engines of the company are Yahoo Finance, Yahoo Answers, Yahoo Groups, video Sharing, Yahoo directory, Social media sites, and online mapping. The mission of the company is to provide internet service worldwide to businesses and consumers, then become most essential internet service in the world. The main core values of the company are flawless execution on quality, customer fixation, innovation, commitment to the community and maintain customer loyalty. Other objectives of the company are to provide the best possible experience for internet, innovate other services of Yahoo and providing effective communication tools for consumers. The main focus for the implementation of business strategy is to improve customer satisfaction and increase revenue for growth.
Yahoo and Amazon are one of the biggest multinational companies that have implemented strategic planning to maintain sustainability and sustain their competitiveness. The stiff competition in the market leads to the implementation of segmentation. ...Download file to see next pagesRead More
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