In the world of entertainment, Walt Disney enjoys the reputation of being the best entertainment provider to its customers. The company has resonance with numerous animated films, theme parks and resorts. …
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Walt Elias Disney, who is the founder of Walt Disney Company, had a vision of creating the best innovating and globally recognized company in the field of entertainment (DIS, 2012). This is carried forward in the present situation as well. The company has diversified the business into five main segments i.e. Media networks. Studio Entertainment, Consumer Products, Interactive Media and Parks and Resorts (Disney, 2012).
The foremost reason that Walt Disney Company enjoys the reputation of providing exceptional experience of magic to all its guests in all areas of operations i.e. theme parks, resorts, restaurants, retail stores etc. is the vision and mission of the company. According to Lang (2012), the vision and mission of the company can be best described as “The Company has mission of becoming the top-ranked producer and provider of information and entertainment across the globe. We strive to create differentiation by making a portfolio of brands that have the relevant content, consumer products and services that our customers are looking for and appreciate. The main aim of the company is to constantly develop innovative, profitable and creative sources of entertainment and similar products internationally”.
Among the most successful creations by Walt Disney Company is Walt Disney World. The theme park was founded on October 01, 1971 in Florida and it was originally called Disney World.
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For example, from Disney’s perspective computers could never deliver the tinge and emotion of hand-drawn animation whereas, Pixar could see the potential of computer animation to create full-length movies and knocked out six blockbusters. The alliance between Jobs and Disney appears to be very promising in terms of Disney’s future vision and strategies.
On the strength of this deal, Jobs will become the largest shareholder at Disney and acquire a major position in its director board. This alliance ensures the collaborated business operation of both Pixar and Disney animation studios (The Walt Disney Company, 2006).
The resort is built on about 30,000 acres which is almost the size of San Francisco in southwest of Orlando.
The Walt Disney Company comes under the control of Walt Disney, which began its career in 1959, looking for land for a second resort to increase Disneyland.
In terms of their social responsibility their main focus is to improve the environment (The Walt Disney Company, 2012). Their CSR activity is also focused on community development program and labor standard enhancement (USA Business Review, 2013). The following analysis
As the report discusses this company majorly does these through collaboration with online reference materials and resources. They also offer instructor-led classes that guide employees through the training. They also offer performance support systems and also give education reimbursements for the employees to pursue job-related degrees.
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