Nobody downloaded yet

The NGO Activism via Official Website, a Case Study of WWF, Save the Children, and Greenpeace - Dissertation Example

Comments (1) Cite this document
Summary
The present study focuses on the use of the official websites by the non-governmental organizations in reaching out to common masses of people, marketing their activities and trying to get them involved in their activities. The focus is primarily on three NGOs- World Wildlife Fund (WWF), Save the Children, and Greenpeace…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER97% of users find it useful
The NGO Activism via Official Website, a Case Study of WWF, Save the Children, and Greenpeace
Read TextPreview

Extract of sample "The NGO Activism via Official Website, a Case Study of WWF, Save the Children, and Greenpeace"

Download file to see previous pages Greenpeace………………………………………………………….48 4.4. Use of Web Technology by WWF, Save the Children, and Greenpeace: A Comparative Study…………………………………….51 4.5. Brief Overview on Other NGOs using the Internet Technology…...53 4.6. An Overall Analytical View………………………………………..56 5. Conclusion………………………………………………………………….60 6. References………………………………………………………………….63 ACKNOWLEDGEMENT I am thankful to all my faculty members, colleagues and institution for giving me an opportunity to study the use of the web technology and the significance of the official websites of the three selected NGOs- WWF, Save the Children, and Greenpeace. I am also especially thankful to my supervisor, _______ ________ for the timely advice, feedbacks and tips which aided me in improving upon my work and remain punctual in the agreed scheduled deliveries of dissertation chapters. ABSTRACT The use of web technology has overcome serious difficulties in the modern business world and the manner in which organizations tend to market their products or services. The present study focuses on the use of the official websites by the non-governmental organizations in reaching out to common masses of people, marketing their activities and trying to get them involved in their activities. The focus is primarily on three NGOs- World Wildlife Fund (WWF), Save the Children, and Greenpeace. A detailed study and analysis on the contents of the official websites of these three NGOs have clearly revealed the importance of the web technology in the enhanced performances of the...
The modern times can be called the age of the Internet. More and more uses of the internet can now be found to influence the activities of different organizations and their marketing processes in the business world. This includes the activities of the NGOs as well. In the present times, NGOs are involved in virtual activism, where the digital media of the NGO websites are given credentials for helping and training people. Moreover, any positive change which results in the betterment of society is embraced by the population of the world as a whole. The goal is reached only “Where tireless striving stretches its arms towards perfection” (Tagore, 1996, p. 27). When this proactive approach is adopted via the website of any NGO; people of the society respond to it positively, and support the causes. The vital consideration is whether the NGOs are using the Internet facility with ingenuity to augment their success.
The use of websites can be realized to be in use since a long time. However, the use has been made effective in the recent times when the users of the web technology have realized that with internet they could enhance their activities and gain more profits and success. Thus in the recent times, every business organization might be observed having their own website. This is primarily because the world has now become more competitive and every organization tends to focus on factors that might put them into a higher position among the population of the world. ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“The NGO Activism via Official Website, a Case Study of WWF, Save the Dissertation”, n.d.)
Retrieved de https://studentshare.org/business/1390331-the-ngo-activism-via-official-website-a-case-study-of-wwf-save-the-children-and-greenpeace
(The NGO Activism via Official Website, a Case Study of WWF, Save the Dissertation)
https://studentshare.org/business/1390331-the-ngo-activism-via-official-website-a-case-study-of-wwf-save-the-children-and-greenpeace.
“The NGO Activism via Official Website, a Case Study of WWF, Save the Dissertation”, n.d. https://studentshare.org/business/1390331-the-ngo-activism-via-official-website-a-case-study-of-wwf-save-the-children-and-greenpeace.
  • Cited: 0 times
Comments (1)
Click to create a comment or rate a document
de
devonteoconner added comment 9 months ago
Student rated this paper as
At first, I thought 64 of pages is too much for such a issue. But now I see it could not be done smarter. As the author starts you see the complexity of the topic. I’ve read all at once. Perfect research

CHECK THESE SAMPLES OF The NGO Activism via Official Website, a Case Study of WWF, Save the Children, and Greenpeace

Website Evaluation

...Website Evaluation Technological advancements in the late 20th century resulted in the revolutions of business procedures. Information technology made inroads into each and every function of the corporate sector having a major impact on the marketing aspects of the products. The relatively new form of marketing employed Internet and more specifically became known as e-marketing or online marketing. This new configuration in B2C market typically perfected the segmentation strategy utilized in the traditional marketing platform. The following text analyses the marketing tools adopted by three major asthma drug manufacturers, Advair, Singulair, and Symbicort, in promoting their products through their websites. Advair.com Advair... is a...
3 Pages(750 words)Case Study

Children cartoons

...Cartoons: The Good, the Bad, and the Ugly When a leading character in one of the more popular cartoons exclaims, "Dude, that is not cool! Chopping off wee-wee's is not cool!", it highlights our love and hate relationship that we have with the animated media (Cartman of South Park qtd. in Poem of Quotes). On the one hand, children love cartoons and they are an excellent avenue to provide education, values, and socialization. Yet, on the other hand they are a hot bed of controversy and cautionary concern as they readily depict violence and attitudes that may run counter to the accepted social norms. The fact that children are highly influenced during their formative years makes cartoons both a blessing...
1 Pages(250 words)Case Study

An Evaluation of a Destination Website

...and communication, the internet is an ideal medium to attract travellers and many tourism organizations and private companies engaged in this industry have created informative and well designed websites for this purpose. Websites are ideal for this purpose since they can provide facts, information, visuals and communication. Visitors can browse through such sites fix a place to visit, make travel arrangements, make bookings etc all thorough a well designed destination site. "The Internet appears to have overtaken many established resources utilised in the tourism industry and is now second only to recommendations by friends or family. (Using the Internet to Promote your Product: Tourism on the Internet:...
10 Pages(2500 words)Case Study

NGO Strategy

..., practices and or impact of the reporting organisation on its environment. (Deecan and Unerman, 2006). Dell Computers Corporation is one of the very first companies in the 21st century to make it activities socially responsible. According to the company website and 2007 annual review, businesses have responsibilities to stakeholders to make sure their actions do not cause harm. To the employees, Dell Strategy is to offer an ideal work environment in all the countries and communities where Dell is operating. The company has globally put in place effective staff training and retention programs, Dell also employs people with disabilities and its diversity programs ensure barrier free work place. To...
8 Pages(2000 words)Case Study

Save the Last Dance

...I. Presentation Interracial relationships are much more of a norm today than they've ever been.' However, when it comes to cinema it still seems to be somewhat of a touchy subject.' It is much more a commonplace to see a black man with a white woman, or Latina woman and black man, or white man and Latina woman, today. Still the issue on racism hasn't resolved the issue which has been there for many decades. Save the Last Dance showcases people overcoming hardships defying or dismissing intercultural conflicts. It offers a relationship highlighting hip-hop alliances. One of the main characters, Sara played by Julia Stiles, is a retired ballet dancer who moves in with her estranged father (Terry Kinney), a jazz musician who lives... man....
3 Pages(750 words)Case Study

Evaluation of Website

...visited the site. In this manner the first step of WebQual assessment is being done. Now to perform the second step of getting a designer's assessment, the company officials can bring out a discussion forum which includes all the designers who have developed this website of the retail goods and products. They are also given a question form which talks about the website quality from designer point of view. Such a question form will enable the officials dealing with marketing and other company people to realize the value of quality of website from the designers themselves. Now the third step is to take a fortune 500 company like IBM or Accenture which can...
10 Pages(2500 words)Case Study

Amazon Website and Usability Issues

...be measured by determining if the website users can actually accomplish their requirements at hand. Requirements at this context can range from a simple task such as finding information to complex and sensitive activities such as purchasing a product. According to O'Connor's research, return visits to a site is directionally proportional to is effectiveness (O'Connor, 2001). Efficiency: While effectiveness deals with the accomplishment of a task, efficiency on the other hand looks at the resources expended in order to achieve the task. Although resources can be seen in multiple perspectives, the most critical resource is time. System can be considered to be efficient if it allows the users to execute...
6 Pages(1500 words)Case Study

United States Department of Labors Website

... United States Department of Labor’s Website Question Describe the major features of this Website and how each feature can be used to monitor employee benefits. Answer United States Department of Labor’s website keeps all the Americans updated about all the benefits and opportunities for the workforce. This website is associated with the United States department of labor whose mission is to promote welfare of the workforce, create employment benefits for them, give them comfortable retirement plans, safeguard their rights and help the job seekers so they may avail the best possible opportunity. This website gives all the information which the Americans...
4 Pages(1000 words)Case Study

WWF

...with these organizations and advertise opportunities and vacancies on their database, newsletters, and websites. This way, they can increase their candidate and skill pool, while also recruiting and selecting, those who share in their purpose and mission. In addition, majority of NPO employees prefer to stay within the NGO sector, which means that using media platforms regularly used by those already employed by NPOs will increase their skills pool should they decide to recruit externally (Lussier & Hendon, 2013: p58). WWF should also seek to appeal more to women. Most of those employed in NPOs, especially environmentally oriented ones like WWF are women (Lussier &...
10 Pages(2500 words)Case Study

Greenpeace

...Greenpeace It is quite obvious that the contemporary society is very sensitive to various environmental concerns. That is why there is no wonder in the fact that there are several organizations that promote harmony between people and nature. While some organizations tend to be spreading their idea in a relatively moderate way, there are several which might appear to be quite radical. A good example of such organizations is Greenpeace. The latter is surely known as an influential non governmental organization that promotes environmental awareness; however, it has been primarily known for its radical actions, such as attempts to block nuclear test or the work of oil platforms. In other words,...
6 Pages(1500 words)Case Study
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Dissertation on topic The NGO Activism via Official Website, a Case Study of WWF, Save the Children, and Greenpeace for FREE!

Contact Us