Business Communication, Audience Analysis - Assignment Example

iii. Six weaknesses in the organisation of the letter are: the author used a direct approach instead of a routine/positive approach, the main ideas are clear but no convincing enough, the details and major points are not clearly stated to catch the eyes of the reader, the attention is not there, the theme is not well expanded to create interest to the reader. Though the action is specific, but not well presented.

• Six negative weaknesses in writing styles: many spelling errors, repetition of same words, wrong spelling of the receiver’s name, wrong use of the bracket, instead of parenthesis., no good paragraphs.

no title for the document, no date, the letter is full of many spelling errors, many repetitions, no sharp and good concluding sentence, the gap from the ending of the salutation and the name of the sender is too much.

Timeless Jewelry

77 Sunset Blvd

Hocina, NSW

02 765536

25-9-2010

Joan Smith

14 Janlor Drive Melbourne 2001

Grand Opening Sale—Don’t Miss it

Dear Joan,

It's Melbourne’s newest and trendiest jewellery store’s first-ever sale. With hour rushed opening in November, ‘you know how late suppliers and tradesman can be!!!!!’ it's now time for our "Grand Opening Sale" It's a little late, but as they say better late than never.

Our Sale to the general public commences on Wednesday morning at 9.00 am. But you will be at the head of the news. This is your very own special invitation to be one of the first at our first ever sale and all stock is half price. We know you need to feel important so here is your chance.

Our new store is very unique and so is our very affordable Jewellery, don't miss this fantastic opportunity to allow us to introduce you to something surprising special in Jewellery and all at the basement bargain deal of the century at 50% off.

Were not holding back, first impressions last, and we are certain, that you will love our delectable, succulent, sparkling and inviting range of jewellery, so beat the rush, beat your friends and grab a timeless jewelry bargain

     Joan, on Tuesday the 20th of November, you and your friends will have the chance to purchase 50% OFF jewellery and watches, prior to the general public on the following morning

    It's important to bring this letter with you, only those customers who bring this letter with them, get their first bite of the cherry at our remarkable new lines. So do not lose or forget this letter or you’ll just be watching your friends snap up all bargain bring we have.

     I look forward to seeing you in our Melbourne store.  For your convenience, we have also extended our hours for you until 7.00 pm on Monday evening. So if you’re boss is mean enough to make you work late or you are stuck with the kids you are still in with a chance.