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Business Strategy and Organization in Information Technology Industry - Term Paper Example

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This paper is an effective business strategy in selling software applications to corporate clients, with the intention of improving their manufacturing skills. Moreover, this paper will look into the sources of competitive advantages in the relevant industry…
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Business Strategy and Organization in Information Technology Industry
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Business Strategy and Organization Introduction The current market trends in business applications are only for improving the technological performance and the quality of products and service. The strategic goal has to be providing the measures to assist organizations towards the needs of consumers. This study is an effective business strategy in selling software applications to corporate clients, with an intention of improving their manufacturing skills. Moreover, this report will look into the sources of competitive advantages in relevant industry, thus, helping the companies to make an earlier effort to achieve success. The report will look into the industry's struggles in adapting and securing a wider customer base. The strategic coalition with industry's professional's commitment to delivering the right manufacturing product to targeted consumer with cost effective approaches (Klijn 2007). Therefore, the current market industry efforts are in the strategic management performance with regards to a focused platform of customer satisfaction. The approach is a review of the competitive advantages of the overall site process methods. The measures make it clear that what are the best practices to use in today's social networking industry from the original concept of stages of quality strategic management system. The approach will outline the fundamental concept of acknowledging the applied quality strategic management which would aim at the consumers. The defining of the competitor edge provides the platform to reassure that the gained research data on networking is implemented successfully. The Industry Rivalry and Power over Buyers and Suppliers The current market industry analysis for competitive organizations is to acquire an IT structure that delivers results in a business application industry through phases. The advantages are in the platform of using a synergy with the SaaS innovation, in order to form creative IT technology. This approach provides for a method to increasing sales in the targeted market. The IT technology offered by the industry is to present the product/service to a winning strategy for a long lasting effort to reach the market industry standards goals. The current industry role in modeling the three main phases of outputting the business applications for consumers are inputs, performances, and outcomes: Inputs Performances Outcomes Entry of user and passwords Quantity of work Confirmation of authorization Time assess to transfer Quality of work Concluded access Security Safety rules/regulation Variety of Benefits High level Platform Game Levels Extended areas of focus data Key areas sorted Demonstrated ability Data relayed New level fields Manageability Signed off conclusion of data Joined links Faster deliver Visual data displayed Figure A. According to Lynch's (2009) article, the Dell Corporation focused on low cost leadership in the computer industry that relied on operations and manufacturing skills. This approach provides the fundamental concept of current market industry trends to be succeeding in business on different platforms. The industry target market that represents businesses sizes of 500k-1million with a customer base of 3,500 to 8,000 can proactively hone on the beneficial aspects to delivering applications that address market concerns (Informationweek.com 2009). The industry competitive review of the concepts presented the streamline of criterion that allows a steady formation to synergize the core attributes of the product and service. The strategic fundamental aspect of establishing a strong IT strategic management scope within the organization is to achieve the desired goals and results. The IT strategic management scope can accomplish tasks outside of the normal activities within the confinement of the organization to acquire the outcome. The SaaS objective in the current market is too solely initiative IT management protocols for a successful implementation of a proposed plan initiative. The business identified industry competitive advantages in applications are in the internal processing selection methods. Some industry selection methods implement prior strategic method. Such methods required a newer approach to determine which learning aspects critically improve the business application. The IT industry scope selection processing methods are generally used to point out certain identifying categories for a better understanding of the fundamentals: a. The strategic measurement methods that are comparative SaaS approaches to installing new IT business applications every 90 days to be up on current trends. b. The IT technologies method that is constant for staff and stakeholders to provide the data involved to participants for a fully understanding of the specified target market consumers of the organization. The IT technology defines as a set of the actual strategic management process that offers related selection models processes and the related controls of such functions. The IT controlled functions are consolidated and combined into a unified process for utilizing the selection processing models. The business methodology of the IT implemented strategy will be an approach of the new above mention selection processing model. The strategy chosen techniques assist the IT strategic management scope for a preferred formal process or an informal process. Just to achieve the strategic scope. The IT strategy innovation can actually benefit from using consumers segmentation for targeting a business audience by the increase of the share of the customer in the market, customer equity, and brand identity. The measuring of quartering improvements provides business market industry scope growth for an opportunity to choosing the right innovation for the target market industry (Saunders, 2007). The strategy formula for the industry innovation contributes to the marketing strategic management agenda. In fact, it is the philosophy for a design plan for a concise effort to synergize the driven marketing strategy. The IT strategic management purpose is to find a correct measure for significant position to finding, attracting, keeping, and communicating excellently within an organizational structure. Analysis of the Industry Competitors The primary competitors of the business applications are Sterling Business Integration Suite and Fire Pond that both demonstrate an IT strategic management principles focused on 45% returned customers. These consumers are 9 out 10 times likely to repurchase the same product/service - that is why, about 35% of competitor's business marketing strategy is to focus on this consumers. The competitors IT implemented strategy is updating product specifications every 2 years while our industry time frame is every 3-4 years. Therefore, in the prior section an emphasis in investing in the IT strategic management platform that furthers the ability to increase the customer share. The industry competitors have provided a synergy to connecting network platforms for stimulating application delivery. The concept over the last 5-10 years has improved the software oriented architecture platform to effectively recognize situations related to the industry scope for precise action and performance. The competitor's industry standards characteristics are a critical aspect to influence the strategic management style in accessing the particular skills of the scope members within a functional organizational matrix. The understanding of the competitor's industry standards characteristics from a different strategic management perspective provides an in-depth conceptual, technical, economical, ethical, and decision making mechanism. The industry competitor's IT strategic management methodology uses the controlling changes to networks to offering a flexible platform. Some of these identified market industry standards are third-party applications service providers, in which, the market indicates a means to sharing licenses between firms ((Paul, 2008), 2009). This approach encourages the business strategic scope statement for a sufficient analysis of the market industry standards to bridging new B2B relationships. The competitors' innovation in the form of creative business applications that is tailored to the customer business practices provides the driving force to capitalize in the market. The focus of the competitor's IT strategic scope statement is implemented in the information system to deliver results of potential outcome. The competitor's approach set within the initial industry scope charter and restated in the strategic scope statement correlates to the complexity of the IT business application industry scope. Moreover, the competitor's strategy outlines the process to how the industry scope will get executed, monitored, controlled, and closed. The designed collection of the outputs, in the industry scope process, from using the selection models final analysis presented outlines the needed area of focus - to determine which selection model is warranted for the completion of the industry scope. The strategic method for choosing which selection model technique utilizes the selection models for the implementing of strategy is imperative for the organization. The competitors integrated change control process contributes to the process for the desired outputs confirmed to the implementation according to the specifics of the stakeholders. The Industry Business and Corporate Strategies The preferred marketing strategy is formulated in a cohesive approach that incorporates the infusing of brand identity to improve business and corporate strategies. The suggested implementation of the marketing strategy will focus on the assisting of consumers associated with the targeted audience of the business. The industry make effort to dedicate their business operations by providing the utmost desired positive results in the formation of the organizational promotion strategy. The business software application industry tends to focus on consumers assists in the illustrated promotional and marketing initiative to effectively expand on in the phases of the marketing campaign. The target market industry implementation of the marketing strategy will create the brand identity concept by positioning the business name for internally and externally in specified locations. The IT companies seem to proactively focus effort on the customer loyalty levels and emotional attachment buying plays into the marketing initiative to improving the business objectives (Johnson and Zawawi, 2000). The business strategy is to focusing on the consumers that requires new innovation more readily available than latter assessment to consumer's matrix for an opportunity to stimulating a buying response (Chitty, Barker, and Shimp, 2005). The IT marketing approach for the targeted audience should be tailored to the specific needs of the customer. The business strategy for the industry identification provides interactive marketing activities for lasting relationships between the customer and the industry business enterprise. The strategy for gathering of specific needs can be obtained through in implication on the actual consumers of the business. Now, both parties succeed in meeting its immediate needs in the initial strategic mindset for a planned win-win negotiating campaign. The industry understanding of the strategic management within the confinements of the organization presents a progressive elaboration in an industry scope life cycle (PMBOK Guide, 2004). The IT strategic management strategy for learning initiatives on the depth and needed criteria by the set parameters are for specific goals outlined by the stakeholders. The consultancy commitment to the utilization of the industry strategy industry scope presents the objectives for efficient implementation of the industry resources. The industry business objectives of providing business applications outline a new vantage point in the process to implement a winning strategy. The Major Trends in the Industry and the Implications of these Trends The major industry goal of IT strategic management within the organization is to implement the strategy for the ability to manage and complete the objectives within an organization. The ability to achieve the market industry standards, strategic goals and mission is the means of delivering excellent innovation initiative to follow the industry purpose. The industry product/service development of the product or service with stated specifications can focus on the IT strategic management objectives. The proactive means is to securing a central concentrated effort on the strategy to secure the adaptation of current trends. The defined major trends functions as business as usual to creating the specific need for the consumers. The implementation of the industry e-commerce provided a significant and continued growth in the global sector through worldwide use of the web. The industry strategy for e-commerce is formulated around the time when the architecture became the source for obtaining information to producing the right application. The development of the defined market strategic approaches can assist in the outlining marketing strategy for the promotion of business software applications. The improvement in the targeted market industry for web services, third-party application providers (ASP), and mash-up technologies seem to show an increase in shared end user interface ((Paul, 2008), 2009). The industry scope strategy for providing the expectations of potential larger profits for e-commerce business by larger experienced traditional companies that presents innovated products. The industry objective is for utilizing the Internet for effective e-commerce is by implementing a mixed strategy of having stores online and offline in order to be successful (Pelsmacker, 2006). The industry initiative is for solidifying the brand identity for establishing and sustaining the brand equity. Respectively, the growth in industry product/services platform can bridge towards a Business-to-Consumer (B2C) e-commerce, which are online businesses selling to individuals will illustrate a win-win strategy. The usage of a B2B e-commerce will garner an involved in selling to other businesses outlined beneficial variables to connecting resources for furthering interests in the consumers. Recommendations The recommendation of sufficient technologies is to relay for information in a variety of formats that will present a clear understanding of the subject matter. The usage of technologies skill in the marketing concept provides a utilizing effort on effective technologies. It is the procedural measures implemented to individuals that render a satisfactory conclusion concerning a certain issue. The IT strategic management defined efficiency technologies is in demonstrating to others the timely and approachable presentation that allows for a two-way dialog (Thill and Bovee, 2007). The technologies methods provide an accomplishment of the effectiveness and efficiency is the overall goal to deliver the needed technologies to the right audience and by the right medium. The market industry delivery of the technologies allows the needed aspect to successfully determine' if the measure was effective within the targeted market. The fundamental purpose for the organization is to deliver a timely effort in messaging and innovation. The distinguish planning of timing the innovation of business applications creates for a more effective and efficient way to lead towards vision, goals, and change by the usage of style to the desired audience. The IT strategic management method used for communicating important agendas are dependent on how well the organization of the details. The company planned strategy on industry standards characteristics structured and measured provides the needed detail in the technologies delivery will signify the leadership skills. The building of the relationships with customers and B2B profiles creates the understanding of increasing the brand equity. Therefore, the IT strategic management protocol is to focus on technologies method and innovation frequency to instill a lasting impression. The industry intention of the message being relayed creates the needed leadership effectiveness in communicating important changes within the organization. The business application industry ability participation from a network platform offers partnering, management characteristics, architecture, and pricing models presents a proactive approach to delivering reaching results. Conclusion Therefore, The ability to drawing in on the core elements of the agreed upon industry scope can presents the normal operations of the organization, a focused effort must be made for a successfully completion. The industry objectives of industry scopes and operations are at times very different in keeping the company working towards the same goal, even though, the organization's objectives for business innovation enterprise for reaching the initiative. References Armstrong, Gary and Kotler, Philip (2007) Marketing: An Introduction Eighth Edition, Pearson, Prentice Hall, Upper Saddle River, New Jersey Chitty, W. & Barker, N. & Shimp, T.A. (2005). Integrated Marketing Technologiess. Melbourne: Nelson. Johnston, J. & Zawawi, C. (2000). Public Relations Theory and Practice (2nd ed). Sydney: Allen & Unwin Klijn, Erick-Hans (2007). Managing Uncertainties in Networks. Taylor & Francis; 1 edition Ingram, Thomas, LaForge, Raymond (2006). Sales Management: Analysis and Decisin Making. Oxford University Press, USA; New edition Paul, Fredric (2008) Yelp Controversy Exposes Dark Side of Web 2.0, Information Week.com, retrieved November 25, 2009, from http://bmighty.(Paul, 2008)/network/showArticle.jhtmlarticleID=210003992 Pelsmacker, Patrick (2006) Marketing Technologiess: A European Perspective. Financial Times/ Prentice Hall; 3 edition Porter, Michael (2004) Competitive Strategy: Techniques for Analyzing Industries and Competitors. Free Press; New Ed edition Saunders, Mark (2007) Research Methods for Business Students. Financial Times/ Prentice Hall; 4 edition Schein, Edgar (2004) Organizational Culture and Leadership. Jossey Bass; 3rd Edition Thill, John V. & Bovee, Courtland L. (2007). Excellence in Business Technologies, Seventh Edition, Pearson, Prentice Hall Wild, John J., Wild, Kenneth L., Han, Jerry C.Y., (2006). International Business, The Challenges of Globalization Read More
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