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Quality Involves More than Just the Product - Article Example

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Summary
The paper "Quality Involves More than Just the Product" expands on the product quality traits and explains how the customer defines quality. There is a cliché in marketing “sell the sizzle, not the burger” which meant that what the product can do is more important than the product itself…
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Extract of sample "Quality Involves More than Just the Product"

It meant that it will not break apart when they bring it with them since it is supposed to be portable and will last for a long time for the customer to get value from their money.

2. As a manager, how would you measure this quality? How will you maintain the accuracy of the measurements?
Quality Assurance is any systematic process of checking to see whether a product or service being developed is meeting specified requirements. With a sound Quality Assurance in place, customers and end-users of products and services of a particular company are guaranteed that its output conforms with the required quality of such product and service that will meet and exceed the customer’s need. In the case of the mini grills, this can be done by;

a. Establishing benchmarks to compare actual performance with the set standard – this could include ensuring that all parts are working and that they will not break apart after use.
b. Establish processes that ensure quality
c. Document aberration from the set standard
d. Investigate the cause of the aberration from the standard
e. Apply measures to minimize if not remove the cause of the aberration from quality standards. Read More
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